Why do only 10% of companies succeed with AI? In this series by MIT SMR and BCG, we talk to the leaders who've achieved big wins with AI in their companies and learn how they did it. Hear what gets experts from companies like NASA, Github, and others excited to do their jobs every day and what they consider the keys to their success.
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Content provided by Cathy McPhillips, Paul Roetzer, and Mike Kaput. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Cathy McPhillips, Paul Roetzer, and Mike Kaput or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
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#109: 2024 State of Marketing AI Report Findings & Top AI Questions Answered
Manage episode 433113142 series 3272454
Content provided by Cathy McPhillips, Paul Roetzer, and Mike Kaput. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Cathy McPhillips, Paul Roetzer, and Mike Kaput or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
In this special edition episode of The Artificial Intelligence Show, we are jumping into the 2024 State of Marketing AI Report. Join us as we recap the top 10 key findings from our comprehensive report.
With insights collected from almost 1,800 respondents between March and July 2024, this fourth-annual report offers a detailed look at the role of AI in marketing and business today.
Tune in to hear about significant trends, shifts in AI adoption, and key findings found in the 2024 State of Marketing AI Report. We will also be answering questions submitted by our webinar attendees, providing additional insights and clarifications on the report's findings.
00:00:00 — Introduction
00:07:02 — Methodology of the Report
00:09:49 — Demographics of the Report
00:18:46 — Key Findings of the Report
00:55:14 — Q&A
This week’s episode is brought to you by MAICON, our 5th annual Marketing AI Conference, happening in Cleveland, Sept. 10 - 12. Early bird pricing ends Friday. If you’re thinking about registering, now is the best time. The code POD200 saves $200 on all pass types.
For more information on MAICON and to register for this year’s conference, visit www.MAICON.ai.
Want to receive our videos faster? SUBSCRIBE to our channel!
Visit our website: https://www.marketingaiinstitute.com
Receive our weekly newsletter: https://www.marketingaiinstitute.com/newsletter-subscription
Looking for content and resources?
Register for a free webinar: https://www.marketingaiinstitute.com/resources#filter=.webinar
Come to our next Marketing AI Conference: www.MAICON.ai
Enroll in AI Academy for Marketers: https://www.marketingaiinstitute.com/academy/home
Join our community:
Slack: https://www.marketingaiinstitute.com/slack-group-form
LinkedIn: https://www.linkedin.com/company/mktgai
Twitter: https://twitter.com/MktgAi
Instagram: https://www.instagram.com/marketing.ai/
121 episoade
Distribuie
Manage episode 433113142 series 3272454
Content provided by Cathy McPhillips, Paul Roetzer, and Mike Kaput. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Cathy McPhillips, Paul Roetzer, and Mike Kaput or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
In this special edition episode of The Artificial Intelligence Show, we are jumping into the 2024 State of Marketing AI Report. Join us as we recap the top 10 key findings from our comprehensive report.
With insights collected from almost 1,800 respondents between March and July 2024, this fourth-annual report offers a detailed look at the role of AI in marketing and business today.
Tune in to hear about significant trends, shifts in AI adoption, and key findings found in the 2024 State of Marketing AI Report. We will also be answering questions submitted by our webinar attendees, providing additional insights and clarifications on the report's findings.
00:00:00 — Introduction
00:07:02 — Methodology of the Report
00:09:49 — Demographics of the Report
00:18:46 — Key Findings of the Report
00:55:14 — Q&A
This week’s episode is brought to you by MAICON, our 5th annual Marketing AI Conference, happening in Cleveland, Sept. 10 - 12. Early bird pricing ends Friday. If you’re thinking about registering, now is the best time. The code POD200 saves $200 on all pass types.
For more information on MAICON and to register for this year’s conference, visit www.MAICON.ai.
Want to receive our videos faster? SUBSCRIBE to our channel!
Visit our website: https://www.marketingaiinstitute.com
Receive our weekly newsletter: https://www.marketingaiinstitute.com/newsletter-subscription
Looking for content and resources?
Register for a free webinar: https://www.marketingaiinstitute.com/resources#filter=.webinar
Come to our next Marketing AI Conference: www.MAICON.ai
Enroll in AI Academy for Marketers: https://www.marketingaiinstitute.com/academy/home
Join our community:
Slack: https://www.marketingaiinstitute.com/slack-group-form
LinkedIn: https://www.linkedin.com/company/mktgai
Twitter: https://twitter.com/MktgAi
Instagram: https://www.instagram.com/marketing.ai/
121 episoade
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Similar cu The Artificial Intelligence Show
Why do only 10% of companies succeed with AI? In this series by MIT SMR and BCG, we talk to the leaders who've achieved big wins with AI in their companies and learn how they did it. Hear what gets experts from companies like NASA, Github, and others excited to do their jobs every day and what they consider the keys to their success.
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continue reading
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1
The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.
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No BS Allowed - Are you sick of empty suits telling you to work harder? - Learn about The Maverick Selling Method, which models the world's best salespeople and what they do differently. If you are in sales and are passionate about selling, you will like this podcast. The focus is on b2b sales and selling. If you are selling or in sales, this podcast is for you. I cover cold calling, spin selling, challenger sale, solution selling, and advanced selling skills. Strategic selling, LinkedIn, sa ...
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continue reading
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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