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Ep 4: Theo Fightmaster - Viral Marketing in the Music Business
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Welcome to the artist development podcast, where we explore the human experience within the music business.
In today's episode, we chat with artist manager and viral marketer Theo Fightmaster. Theo stumbled into the music industry after growing the instagram page @worldofmusic from 20K followers to over 200K in 18 months. He has since built a network of viral pages and works alongside major and indie labels to help break new artists.
We talk about leadership, creating systems for success, and the current state of viral marketing.
I hope you enjoy.
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To learn more about the artist development project, visit artist.dev/podcast
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