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Content provided by Jen Edds, Hosted by Jen Edds, Student of the creative universe, and A curio. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jen Edds, Hosted by Jen Edds, Student of the creative universe, and A curio or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
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164: Podcast Marketing Series Intro with Jennifer Denney from Elevated Marketing Solutions
Manage episode 242698613 series 83307
Content provided by Jen Edds, Hosted by Jen Edds, Student of the creative universe, and A curio. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jen Edds, Hosted by Jen Edds, Student of the creative universe, and A curio or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
Meet Jennifer Denney, Digital Strategist and Owner of Elevated Marketing Solutions. In this podcast series collaboration, Jennifer shares insights, strategies, and tactical tips for marketing your podcast.
I’ve struggled in marketing my own podcasts. The process of creating and producing the podcast lights me up. Marketing what I’ve created makes me want to jump in the bed and pull the covers over my head because I don’t know where to start.
What is the right way? Should I run ads? Where should I run ads? Do I need to be everywhere? How much is this going to cost?
I wanted to collaborate with Jennifer on this podcast series because her work is data-driven and she has learned everything by diving into the work, figuring it out, and building her strategies one brick at a time.
The first marketing myth we address in this series is the myth of marketing attribution. Jennifer made it super easy to understand:
“Giving all the credit to one marketing channel or another is like drinking beer and only saying the last beer is the one that got you drunk.”
In the next episode, Jennifer walks us through how to strategically think about SEO for podcast discoverability.
Connect with Jennifer Denney
https://elevatedmarketing.solutions/
https://twitter.com/elevatedmrktng
https://www.linkedin.com/in/jenniferdenney/
Learn More about Podcasting and Connect with Jen Edds
Book Your Podcast Power Hour Session to make sure that you have a solid plan and the right tools in place to start your podcast.
https://BrassyBroadcastingCo.as.me/?appointmentType=7983305
The Brass Tacks Free Podcasting Course
http://brassybroadcastingcompany.teachable.com/p/the-brassy-broads-brass-tacks-pod-class
The Ultimate Guide to My Favorite Podcasting Tools and Resources
Subscribe to The Brassy Broadcast
Apple Podcasts (iTunes)
https://itunes.apple.com/us/podcast/the-brassy-broadcast-with-jen-edds/id939834394?mt=2
Google Podcasts
https://www.google.com/podcasts?feed=aHR0cDovL2JyYXNzeWJyb2FkY2FzdC5saWJzeW4uY29tL3Jzcw%3D%3D
Spotify
https://open.spotify.com/show/15pk4oUmguUXwFlysZmc14
Connect with me on Social
Instagram: https://www.instagram.com/brassybroadjen/?hl=en
Twitter: https://twitter.com/brassybroadjen
LinkedIn: https://www.linkedin.com/in/jen-edds-470351b/
Podcasting Tutorials
180 episoade
Distribuie
Manage episode 242698613 series 83307
Content provided by Jen Edds, Hosted by Jen Edds, Student of the creative universe, and A curio. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jen Edds, Hosted by Jen Edds, Student of the creative universe, and A curio or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
Meet Jennifer Denney, Digital Strategist and Owner of Elevated Marketing Solutions. In this podcast series collaboration, Jennifer shares insights, strategies, and tactical tips for marketing your podcast.
I’ve struggled in marketing my own podcasts. The process of creating and producing the podcast lights me up. Marketing what I’ve created makes me want to jump in the bed and pull the covers over my head because I don’t know where to start.
What is the right way? Should I run ads? Where should I run ads? Do I need to be everywhere? How much is this going to cost?
I wanted to collaborate with Jennifer on this podcast series because her work is data-driven and she has learned everything by diving into the work, figuring it out, and building her strategies one brick at a time.
The first marketing myth we address in this series is the myth of marketing attribution. Jennifer made it super easy to understand:
“Giving all the credit to one marketing channel or another is like drinking beer and only saying the last beer is the one that got you drunk.”
In the next episode, Jennifer walks us through how to strategically think about SEO for podcast discoverability.
Connect with Jennifer Denney
https://elevatedmarketing.solutions/
https://twitter.com/elevatedmrktng
https://www.linkedin.com/in/jenniferdenney/
Learn More about Podcasting and Connect with Jen Edds
Book Your Podcast Power Hour Session to make sure that you have a solid plan and the right tools in place to start your podcast.
https://BrassyBroadcastingCo.as.me/?appointmentType=7983305
The Brass Tacks Free Podcasting Course
http://brassybroadcastingcompany.teachable.com/p/the-brassy-broads-brass-tacks-pod-class
The Ultimate Guide to My Favorite Podcasting Tools and Resources
Subscribe to The Brassy Broadcast
Apple Podcasts (iTunes)
https://itunes.apple.com/us/podcast/the-brassy-broadcast-with-jen-edds/id939834394?mt=2
Google Podcasts
https://www.google.com/podcasts?feed=aHR0cDovL2JyYXNzeWJyb2FkY2FzdC5saWJzeW4uY29tL3Jzcw%3D%3D
Spotify
https://open.spotify.com/show/15pk4oUmguUXwFlysZmc14
Connect with me on Social
Instagram: https://www.instagram.com/brassybroadjen/?hl=en
Twitter: https://twitter.com/brassybroadjen
LinkedIn: https://www.linkedin.com/in/jen-edds-470351b/
Podcasting Tutorials
180 episoade
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Similar cu The Brassy Broadcast with Jen Edds
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
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The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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Welcome to the What’s Next! Podcast. I’ve met so many brilliant people as I traveled the globe and have had some fascinating conversations that I’ve wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have ...
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continue reading
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
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continue reading
The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
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continue reading
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
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continue reading
Hear the stories, learn the proven methods, and accelerate your growth and future through entrepreneurship. Welcome to The Foundr Podcast with Nathan Chan. About the show: For over a decade, The Foundr Podcast with Nathan Chan has been a leading entrepreneurship podcast for open-book conversations with, by, and for founders. Whether you're starting, building, or dreaming about your business, The Foundr Podcast is where you can access experienced founders who've been in your shoes to learn th ...
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