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#010 The Brain and Business Success
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Harnessing the Power of Your Brain for Business Success
In this episode, Melissa discusses the importance of building trust in yourself to achieve a business and life you love. She explains how understanding and retraining the brain, particularly the conflict between the prefrontal cortex and the primitive brain, is crucial for overcoming self-sabotaging behaviors.
Melissa introduces the concept of the Motivational Triad and how shifting it can lead to more beneficial outcomes.
They also share information about their upcoming six-week group coaching program designed to help you achieve your business goals.
00:00 Introduction: Building Trust in Yourself
00:36 Meet Keith and Melissa
00:52 Understanding the Brain and Mindset
01:31 The Conflict Between the Prefrontal Cortex and Primitive Brain
04:10 The Motivational Triad
05:24 Planning and Taking Control
06:22 Conclusion and Upcoming Coaching Program
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