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Content provided by Jonathan Fishman. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jonathan Fishman or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
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How to Create a World-Class Monetization Strategy for Your Mobile Games
Manage episode 359989842 series 2945653
Content provided by Jonathan Fishman. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jonathan Fishman or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
In this episode of The Business of Fun, we cover How to Create a World-Class Monetization Strategy for Your Mobile Games with Jonathan Fishman, VP of Marketing and Growth at Mavens, Phil Suh, VP of Ad Monetization at Zynga, and Jeffrey Carlson, Head of Product, Publisher Products at Chartboost. They share golden tips on balancing in-app purchases, advertising, and other monetization techniques to optimize revenue without compromising user experience.
Episode resources:
Episode resources:
- Jonathan Fishman on LinkedIn
- Phil Suh on LinkedIn
- Jeffrey Carlson on LinkedIn
- Zynga Website
- mavens, a Zynga Company Website
- Chartboost Website
Rate & Review Mobile Growth & Pancakes:
The Business of Fun is hand crafted by our friends over at: fame.so
70 episoade
Distribuie
Manage episode 359989842 series 2945653
Content provided by Jonathan Fishman. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jonathan Fishman or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
In this episode of The Business of Fun, we cover How to Create a World-Class Monetization Strategy for Your Mobile Games with Jonathan Fishman, VP of Marketing and Growth at Mavens, Phil Suh, VP of Ad Monetization at Zynga, and Jeffrey Carlson, Head of Product, Publisher Products at Chartboost. They share golden tips on balancing in-app purchases, advertising, and other monetization techniques to optimize revenue without compromising user experience.
Episode resources:
Episode resources:
- Jonathan Fishman on LinkedIn
- Phil Suh on LinkedIn
- Jeffrey Carlson on LinkedIn
- Zynga Website
- mavens, a Zynga Company Website
- Chartboost Website
Rate & Review Mobile Growth & Pancakes:
The Business of Fun is hand crafted by our friends over at: fame.so
70 episoade
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Similar cu The Business of Fun
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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continue reading
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…
continue reading
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…
continue reading
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
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The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.
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…
continue reading
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…
continue reading
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continue reading
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