25 subscribers
Treceți offline cu aplicația Player FM !
Marketing Healthcare Technology | Elise Claudepierre, MBA VP Marketing, Intelliguard®
Manage episode 448413528 series 2539326
How do you market technology in healthcare effectively? Elise Claudepierre, VP of Marketing at Intelliguard, shares insights from her experience in healthcare marketing and discusses the fine line between promoting patient safety and respecting the trust of healthcare professionals. From understanding customer needs to building trust with clinicians, Elise breaks down the unique challenges and strategies that shape effective healthcare marketing. If you’re curious about the art and science behind selling healthcare solutions, this episode is a must-listen!
302 episoade
Manage episode 448413528 series 2539326
How do you market technology in healthcare effectively? Elise Claudepierre, VP of Marketing at Intelliguard, shares insights from her experience in healthcare marketing and discusses the fine line between promoting patient safety and respecting the trust of healthcare professionals. From understanding customer needs to building trust with clinicians, Elise breaks down the unique challenges and strategies that shape effective healthcare marketing. If you’re curious about the art and science behind selling healthcare solutions, this episode is a must-listen!
302 episoade
All episodes
×![The Business of Pharmacy Podcast™ podcast artwork](/static/images/64pixel.png)
1 Protecting Your Business from Cyber Threats | Brett Gallant, Founder & Director Adaptive Office Solutions 41:15
![The Business of Pharmacy Podcast™ podcast artwork](/static/images/64pixel.png)
1 From Basement Lab to NASDAQ | Lew Bender, M. Chem. Eng, MBA Intensity Therapeutics, Founder & CEO 55:29
![The Business of Pharmacy Podcast™ podcast artwork](/static/images/64pixel.png)
1 Market Research for Better Healthcare | Michaela Gascon, MBA KJT, President & CEO 46:52
![The Business of Pharmacy Podcast™ podcast artwork](/static/images/64pixel.png)
1 AI Answering Pharmacy Calls | Brennen Hodge, MBA VOXO, VP of Product 51:23
![The Business of Pharmacy Podcast™ podcast artwork](/static/images/64pixel.png)
1 Breaking Away from PBMs | Kyle McCormick, PharmD Owner, Blueberry Pharmacy 53:53
![The Business of Pharmacy Podcast™ podcast artwork](/static/images/64pixel.png)
1 Solving Pharmacy Pain Points with Technology | Mehrdad Hariri RPh, CPh, MBA, RxConnexion, CEO/President 41:58
![The Business of Pharmacy Podcast™ podcast artwork](/static/images/64pixel.png)
1 The Journey to Autonomous Pharmacy | Randall Lipps, B.Ec. & B.A. Omnicell, CEO and Founder 57:23
![The Business of Pharmacy Podcast™ podcast artwork](/static/images/64pixel.png)
1 Empowering Pharmacy Techs as Community Health Workers | Anne Eisenbeis, PharmD, MBA, CPESN, Lead Network Facilitator 1:06:29
![The Business of Pharmacy Podcast™ podcast artwork](/static/images/64pixel.png)
1 Disrupting Specialty Pharmacy with Smarter Solutions | Jonathan Ogurchak, PharmD Zeal Specialty Pharmacy & STACK, CEO 1:01:16
![The Business of Pharmacy Podcast™ podcast artwork](/static/images/64pixel.png)
1 Redefining Healthcare Marketing Strategies | Saul Marquez Outcomes Rocket, CEO 39:08
![The Business of Pharmacy Podcast™ podcast artwork](/static/images/64pixel.png)
1 Behind the Scenes of a Pharmacy Influencer | Sue Ojageer, PharmD, PharmaSue 42:08
![The Business of Pharmacy Podcast™ podcast artwork](/static/images/64pixel.png)
1 PBM Failures Drive Patients Abroad for Meds | Theo Symons & Semion Naidis Co-Founders, ILMEDS.co 1:00:26
![The Business of Pharmacy Podcast™ podcast artwork](/static/images/64pixel.png)
1 Pioneering New Markets in Pharmacy Innovation | Simon Szewach, BBF Exec. Chair & Co-Founder, Gelteq 43:57
![The Business of Pharmacy Podcast™ podcast artwork](/static/images/64pixel.png)
1 Exposing Hidden Realities in Drug Pricing and Investing | Eric Pachman, BSChE, MBA Chief Analytics Officer, Bancreek Capital 50:21
![The Business of Pharmacy Podcast™ podcast artwork](/static/images/64pixel.png)
1 Expanding Pharmacy for Consumers and Strategic Partners | Areo Nazari, PharmD, CEO Matthew Hawkins, BSC, CTO CaryHealth 1:07:16
Bun venit la Player FM!
Player FM scanează web-ul pentru podcast-uri de înaltă calitate pentru a vă putea bucura acum. Este cea mai bună aplicație pentru podcast și funcționează pe Android, iPhone și pe web. Înscrieți-vă pentru a sincroniza abonamentele pe toate dispozitivele.