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Are Conversion Rate Optimizations really worth it? | The Compound Growth Marketing Show

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Content provided by Compound Growth Marketing. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Compound Growth Marketing or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

Are conversion rate optimizations really worth it? That's the question we'll be digging into on this episode. Website conversion rate optimization has recently become an increased focus for businesses looking to improve their online presence. However, some argue that it takes time away from more valuable marketing efforts. In this episode, John and Quincy dive into the pros and cons of conversion rate optimization and evaluate whether it's worth the investment. We'll also discuss how marketers should approach cost-per-lead (CPL) metrics in a more effective way to optimize their marketing efforts.

Links: https://www.compoundgrowthmarketing.com/

Hosts: Quincy Johnson and John Short

  continue reading

30 episoade

Artwork
iconDistribuie
 
Manage episode 372283069 series 3446951
Content provided by Compound Growth Marketing. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Compound Growth Marketing or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

Are conversion rate optimizations really worth it? That's the question we'll be digging into on this episode. Website conversion rate optimization has recently become an increased focus for businesses looking to improve their online presence. However, some argue that it takes time away from more valuable marketing efforts. In this episode, John and Quincy dive into the pros and cons of conversion rate optimization and evaluate whether it's worth the investment. We'll also discuss how marketers should approach cost-per-lead (CPL) metrics in a more effective way to optimize their marketing efforts.

Links: https://www.compoundgrowthmarketing.com/

Hosts: Quincy Johnson and John Short

  continue reading

30 episoade

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