Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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260. Building the Cisco CX Org from Scratch w/ Andrew Carothers
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Manage episode 372152980 series 3253424
Content provided by BombBomb. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by BombBomb or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
It's the customer's perception of their experience with a company that matters. And in particular, the customer's perception of their ability to obtain business value.
Customers are quick to switch to other brands, to competitors, that they feel are going to be easier to do business with and get them to business value faster. We talk with Andrew Carothers, Digital Experience Leader at Cisco, a company with tens of thousands of employees and tens of billions in revenue, who shares tips on establishing processes to increase the customer’s perceived experience.
Join us as we discuss:
More information about Andrew Carothers and today’s topics:
…
continue reading
Customers are quick to switch to other brands, to competitors, that they feel are going to be easier to do business with and get them to business value faster. We talk with Andrew Carothers, Digital Experience Leader at Cisco, a company with tens of thousands of employees and tens of billions in revenue, who shares tips on establishing processes to increase the customer’s perceived experience.
Join us as we discuss:
- What it means to be in “the age of the customer”
- Why Business Value is more effective than “surprise & delight”
- How to hear the literal voice of the customer (3 steps)
- How to identify moments that matter
- Why video is a game changer for human connection in business
More information about Andrew Carothers and today’s topics:
- LinkedIn Profile: https://www.linkedin.com/in/andrew-carothers/
- Company Website: https://www.cisco.com/
- Other Relevant Links: AJ Carothers on IMDb; Peloton
272 episoade
MP3•Pagina episodului
Manage episode 372152980 series 3253424
Content provided by BombBomb. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by BombBomb or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
It's the customer's perception of their experience with a company that matters. And in particular, the customer's perception of their ability to obtain business value.
Customers are quick to switch to other brands, to competitors, that they feel are going to be easier to do business with and get them to business value faster. We talk with Andrew Carothers, Digital Experience Leader at Cisco, a company with tens of thousands of employees and tens of billions in revenue, who shares tips on establishing processes to increase the customer’s perceived experience.
Join us as we discuss:
More information about Andrew Carothers and today’s topics:
…
continue reading
Customers are quick to switch to other brands, to competitors, that they feel are going to be easier to do business with and get them to business value faster. We talk with Andrew Carothers, Digital Experience Leader at Cisco, a company with tens of thousands of employees and tens of billions in revenue, who shares tips on establishing processes to increase the customer’s perceived experience.
Join us as we discuss:
- What it means to be in “the age of the customer”
- Why Business Value is more effective than “surprise & delight”
- How to hear the literal voice of the customer (3 steps)
- How to identify moments that matter
- Why video is a game changer for human connection in business
More information about Andrew Carothers and today’s topics:
- LinkedIn Profile: https://www.linkedin.com/in/andrew-carothers/
- Company Website: https://www.cisco.com/
- Other Relevant Links: AJ Carothers on IMDb; Peloton
272 episoade
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