Nostalgia in Branding

The Deeply Graphic Designcast - DGDC

#Arts #Graphic Design #Graphic Designers Nick Longo #Jordan Wilson #Mikelle Morrison

33:58

In this episode, we delve into the concept of being "qualified" in the workplace, examining who gets labeled as such, who doesn't, and the underlying reasons. We explore "competency checking"—the practice of scrutinizing individuals' abilities—and how it disproportionately affects underrepresented groups, often going unnoticed or unchallenged. Our discussion aims to redefine qualifications in a fair, equitable, and actionable manner. Our guest, Shari Dunn , is an accomplished journalist, former attorney, news anchor, CEO, university professor, and sought-after speaker. She has been recognized as Executive of the Year and a Woman of Influence, with her work appearing in Fortune Magazine, The Wall Street Journal, Ad Age, and more. Her new book, Qualified: How Competency Checking and Race Collide at Work , unpacks what it truly means to be deserving and capable—and why systemic barriers, not personal deficits, are often the real problem. Her insights challenge the narratives that hold so many of us back and offer practical solutions for building a more equitable future. Together, we can build workplaces and communities that don’t just reflect the world we live in, but the one we want to create. A world where being qualified is about recognizing the talent and potential that’s been overlooked for far too long. It’s not just about getting a seat at the table—it’s about building an entirely new table, one designed with space for all of us. Connect with Our Guest Shari Dunn Website& Book - Qualified: https://thesharidunn.com LI: https://www.linkedin.com/today/author/sharidunn TikTok: https://www.tiktok.com/@thesharidunn Related Podcast Episodes: How To Build Emotionally Mature Leaders with Dr. Christie Smith | 272 Holding It Together: Women As America's Safety Net with Jessica Calarco | 215 How To Defy Expectations with Dr. Sunita Sah | 271 Share the Love: If you found this episode insightful, please share it with a friend, tag us on social media, and leave a review on your favorite podcast platform! 🔗 Subscribe & Review: Apple Podcasts | Spotify | Amazon Music…

acum un an 38:19

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We’ll also share tips for experimenting with nostalgia in your own work, the risks of overdoing it, and when retro just isn’t the right fit. Whether you’re a designer curious about this trend or a brand strategist looking to connect more meaningfully with your audience, this episode is packed with insights and inspiration. Tune in to discover how to make nostalgia work for you!

184 episoade

Nostalgia in Branding

The Deeply Graphic Designcast - DGDC

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published acum un an

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184 episoade

#Arts #Graphic Design #Graphic Designers Nick Longo #Jordan Wilson #Mikelle Morrison

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1
Embrace Change, Evolve! | How to Stay Ahead in Your Creative Career w/ Jessica Deseo 56:23

acum 6 hours56:23

56:23

The creative industry is constantly evolving—are you keeping up? In this episode, we sit down with Jessica Deseo to talk about the power of embracing change, pivoting when necessary, and continuously evolving as a creative professional. We’ll dive into: ✅ How to adapt to industry shifts without fear ✅ Overcoming imposter syndrome when stepping into something new ✅ The key skills every creative needs to stay relevant ✅ How to future-proof your career in an ever-changing landscape If you’ve ever felt stuck or unsure of your next move, this episode is packed with insights to help you embrace change and take your career to the next level! 🎧 Listen now and start evolving! #CreativeCareer #EmbraceChange #DesignPodcast #JessicaDeseo https://www.linkedin.com/in/iamjessica/ https://www.instagram.com/packagingprofessor/…

1
Chaos to Clarity: How Smart Processes Elevate Your Design Work 51:38

acum 7 zile51:38

51:38

Ever feel like your creative projects spiral into chaos—endless revisions, shifting client expectations, and no clear direction? You’re not alone. But what if structure and process could actually fuel creativity instead of stifling it? In this episode, we sit down with Paul Balfe, Managing Director of Pennybridge , a strategic creative studio in Australia, to explore how using processes as guardrails can transform your workflow, manage client expectations, and lead to stronger, more strategic design. We’ll break down why structure is your best creative tool , how to set boundaries that keep projects on track, and practical ways to guide clients through the branding and design journey with confidence. If you’ve ever struggled with chaotic projects, this episode is packed with insights you won’t want to miss! 🎧 Listen now and take control of your creative process! #CreativeProcess #DesignWorkflow #DeeplyGraphicDesigncast https://www.pennybridge.com.au/ https://www.instagram.com/pennybridge.studio/…

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Stop Limiting Yourself - Adam Vicarel 51:19

acum 14 zile51:19

51:19

As designers, it’s easy to get stuck in a niche—whether it’s branding, illustration, or lettering—and feel like that’s all we can offer. But what if that skill was just a stepping stone to something even bigger? In this episode, I sit down with Adam Vicarel , a designer who started with hand lettering and expanded into branding, packaging, and large-scale murals. He shares how he embraced growth, landed bigger clients, and reframed his career along the way. We’ll dive into the mindset shifts that help creatives break out of their niche, diversify their skills, and open up new opportunities —without feeling like they’re starting over. Adam shares practical advice on repositioning yourself, expanding your portfolio, and confidently evolving your creative career. If you’ve ever felt stuck, unsure of how to grow, or hesitant to branch out, this conversation will give you the push you need. Tune in for actionable insights, real-world strategies, and the motivation to stop limiting yourself and start thinking bigger! 🎨🚀 #GraphicDesign #CreativeGrowth #FreelanceSuccess #DesignCareer…

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Portfolio Spotlight - Stephanie Louise 32:58

acum 21 zile32:58

32:58

In our very first Portfolio Spotlight episode, we’re featuring Stephanie Louise , a talented designer who’s sharing an inside look at her creative journey and how she built her portfolio. We’ll explore her work, talk about the strategies she used to showcase her skills, and get her insights on navigating the design world. https://stephanielouise.ca/ https://www.instagram.com/mild.side…

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Your Portfolio Needs THIS! - Game-Changing Case Study Template 1:14:50

acum 28 zile1:14:50

1:14:50

Most designers don’t include case studies in their portfolios—and that’s a huge missed opportunity. A case study doesn’t just show your final design, it tells the story behind it: your process, strategy, and the impact of your work. In this episode, I break down my Case Study Template , a step-by-step framework designed to help designers confidently showcase their projects in a way that attracts clients and job opportunities. Then, we put it to the test! I sit down with designer and friend Tristan Rumery , who recently used the template to improve one of his website case studies. We go through the before and after , breaking down how he transformed his project presentation and what he learned along the way. Finally, we share key advice for designers who want to use this template to its full advantage—so you can start building stronger, more persuasive case studies today. If you’ve been struggling to present your work in a way that truly stands out, this episode is for you! Case Study Template on Behance: https://shorturl.at/dH37z Tristan on Instagram: https://shorturl.at/mFCwB…

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The DGDC Drop Ep. 1: Walmart’s Brand Refresh, Adobe’s Game-Changing Feature & Design Tips! 31:11

acum 5 weeks31:11

31:11

Welcome to the very first episode of The DGDC Drop ! In this new series, we’ll bring you the latest in design news, trends, and insights, aiming to release a few episodes each year. In this kickoff episode, we dive into Walmart’s bold new brand refresh, explore Adobe’s innovative Bulk Create feature, review a few standout new brand designs, and even share some practical tips for choosing the perfect office chair for your creative workspace. Tune in to The DGDC Drop and join us as we explore the world of design together. Don’t miss it!…

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Matt Dawson - The Next Level #7 1:04:48

acum 6 weeks1:04:48

1:04:48

On this episode of The Next Level I talk with Matt Dawson about our shared experiences of shifting careers away from landscape architecture to graphic design. We discuss the parallels of our journeys and the lessons learned along the way. Matt also discusses preparations for this year's Crop Creative Conference and some personal projects. Links: Crop Creative Conference Tickets: https://www.cropcons.com/ Matt's IG: https://www.instagram.com/staygrayponyboy LCLS Band: https://www.lclsband.com Tom's IG: https://www.instagram.com/tlauro_design/ TLD Camp Shirt: https://www.tomlaurodesign.com/product-page/kings-county-camp-collar-shirt Zachary West & The Good Grief: https://zacharywestandthegoodgrief.bandcamp.com…

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Train Like a Designer 1:10:42

acum 7 weeks1:10:42

1:10:42

Do you practice your craft as much as you “do” it? In this episode, Nick sits down with Mike Perry, Chief Creative Officer and Founder of TAVERN, to explore why creatives should train like athletes. From design warm-ups and drills to refining your communication and management skills, we’re diving into how practicing more can make you a better designer—and a more confident creative professional. We’ll cover: How to warm up your design skills with drills and sprints. Why practicing presentations, client onboarding, and negotiation is just as important as designing. Simple ways to make creative practice a consistent part of your routine. Plus, Mike drops incredible insights from his work with food, beverage, cannabis, and hospitality brands—don’t miss this one! And be sure to check the show notes for links to the designers Mike mentions in this episode. 🎨✨ #DesignPractice #CreativeWarmUps #DeeplyGraphicDesigncast Show Links: https://www.instagram.com/vincentconti_/ https://www.instagram.com/williamsimmons.art/ https://www.instagram.com/kevindavp/ Lisa Franck – Strategy Director - https://www.instagram.com/linguist.brand/ Tracy Huntley - http://www.fibretraining.co.uk…

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Design Detox - What Are You Leaving Behind in 2024? 52:40

acum 8 weeks52:40

52:40

Ready to clear the clutter and kickstart 2025 with a fresh creative mindset? 🎨✨ In this episode of the Deeply Graphic Designcast, co-hosts Nick Longo and Mikelle Morrison dive into the ultimate Design Detox—helping designers and creatives identify what habits, tools, and trends they need to leave behind in 2024 to make space for bigger, bolder ideas in the year ahead. Plus, we’ll share personal stories, actionable tips, and a fun challenge to help you detox your design process and make 2025 your most creative year yet. Subscribe now and join the conversation! Drop a comment or DM us with what YOU’RE leaving behind in 2024. 🔥 #DesignDetox #DeeplyGraphicDesigncast Book Recommendation: Exactly What to Say - By Phil M Jones https://amzn.to/4iVXmrT "Often the decision between a customer choosing you over someone like you is your ability to know exactly what to say, when to say it, and how to make it count. Phil M. Jones has trained more than two million people across five continents and over fifty countries in the lost art of spoken communication. In Exactly What to Say, he delivers the tactics you need to get more of what you want.'…

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Lessons From 2024 32:32

acum 9 weeks32:32

32:32

As 2024 wraps up, we’re looking back at the top lessons, insights, and words of wisdom shared on the Deeply Graphic Designcast this year. From landing your dream job and building a standout portfolio to designing packaging that sells and mastering personal branding, we’ve covered it all—and now we’re bringing the best of it to you in one episode. In this special year-end recap, we revisit the game-changing advice from our favorite episodes, featuring insights from incredible guests like Jess Goldsmith, Fred Hart, Tyler Pate , and more. Whether you’re refining your process, preparing for your next big opportunity, or pushing your creativity further, this episode is packed with tips to help you level up in 2025. Grab your notepad—this one’s a highlight reel of everything you need to grow, stand out, and succeed as a designer in the year ahead!…

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The Referral Revolution 42:34

acum 10 weeks42:34

42:34

Are job boards failing you? You’re not alone. Studies show that 85% of jobs are filled through networking and referrals —not applications. In this episode of The Referral Revolution , we’re flipping the script on job hunting and unlocking the secrets to leveraging LinkedIn to land your next creative role. You’ll learn: • How to optimize your LinkedIn profile to attract connections, not just recruiters. • Proven strategies to network like a pro—even if you hate “networking.” • Daily and weekly action plans to grow your reach and uncover hidden job opportunities. Stop waiting for callbacks and start building relationships that lead to real results. Your dream job isn’t in a job post—it’s in your network. Link to Slides! 🎧 Watch now and take control of your job search.…

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Why Clients Say No 1:00:07

acum 11 weeks1:00:07

1:00:07

Why is selling creative ideas to clients often more difficult than creating them? In this episode, we explore the tough reality of pitching bold designs in an increasingly competitive and data-driven world. Join us as we sit down with branding expert Fred Hart, a brand strategist, to uncover why clients say “no” and how independent designers and branding professionals can turn rejection into buy-in. From overcoming pushback to navigating competitive analysis, Fred shares actionable strategies to help you bridge the gap between your creative vision and client approval. Whether you’re an independent designer or a creative professional looking to level up your client communication, this episode is packed with insights to help you sell your ideas and build stronger relationships with your clients. 👉 Watch now to learn how to turn skepticism into confidence and get your clients to say YES. Book Recommendations: The Win Without Pitching Manifesto Getting Naked Day Trading Attention…

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Holiday Gift Guide - 2024 1:00:55

acum 12 weeks1:00:55

1:00:55

It’s the most wonderful time of the year—the Deeply Graphic Designcast’s annual Holiday Gift Guide for Designers ! Join Nick and Mikelle as they share their favorite picks for the 2024 holiday season, packed with ideas to inspire, delight, and surprise the designers in your life (or yourself!). From must-have tools and books to quirky finds and splurge-worthy gadgets, there’s something for every creative on your list. This festive tradition is our longest-running episode for a reason, so grab some cocoa, get cozy, and tune in for all the holiday cheer and design goodness. Whether you’re shopping for a colleague, a friend, or dropping hints to Santa, we’ve got you covered! And don’t miss the very end, where we debut our holiday-inspired podcast theme song—you won’t want to miss it! LINKS…

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Nostalgia in Branding 38:19

acum 13 weeks38:19

38:19

Why does nostalgia in design feel so good? In this episode, we explore the resurgence of retro in branding and packaging and why it’s capturing the hearts (and wallets) of consumers today. From the psychology behind nostalgia to standout examples like Chobani’s earthy, vintage look and Burger King’s playful retro rebrand, we dive deep into how brands are using the past to shape their future. We’ll also share tips for experimenting with nostalgia in your own work, the risks of overdoing it, and when retro just isn’t the right fit. Whether you’re a designer curious about this trend or a brand strategist looking to connect more meaningfully with your audience, this episode is packed with insights and inspiration. Tune in to discover how to make nostalgia work for you!…

1
What We Can Do, That AI Can't. 34:10

acum 14 weeks34:10