How to Turn Your YouTube Channel Into a $100,000+ Business (2024) - Jo Franco | 050

The Nathan Barry Show

In this episode, I sit down with Jo Franco, a self-made entrepreneur who turned her love for travel and languages into a thriving business empire.

With years of experience cracking the creator code, Jo shares her battle-tested strategy for growing on YouTube, her method for breaking free from the sponsorship trap to build real wealth, and her proven cold outreach framework.

Whether you're a creator just starting out or ready to level up your business, Jo's practical roadmap to creator success is a game-changer.

Timestamps:
00:00 Introduction
00:57 How to Grow Your YouTube Channel Fast
04:31 Best Strategies for Creators to Stand Out in 2024
08:42 How to Build a Sustainable Creator Business That Lasts
09:45 How to Write Cold Emails to Brands and Get Sponsorships
13:45 Proven Ways to Diversify Your Income as a Content Creator
15:56 How to Scale Your Creator Business by Building a Team
19:02 The Truth About Working with Netflix as a Creator and Why It Wasn’t Right for Jo Franco
21:10 How to Create a Successful Membership Business for Creators
28:34 Top Tips for Beginner Creators to Start a Successful Career
29:14 How to Delegate Tasks and Scale Your Creator Business
30:23 The Power of Collaboration for Growing Your Audience
32:22 Why You Should Stop Creating Content Just for Views
34:15 Jo Franco’s Current Business Model
42:48 How to Overcome Bottlenecks in Scaling a Membership Business
44:39 How to Build Consistent Revenue Streams as a Creator
51:06 Why Focusing on Your Strengths Is Key to Growing as a Creator
53:39 Closing Thoughts

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Know more about Billion Dollar Creator: https://www.billiondollarcreator.com/

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Instagram: https://www.instagram.com/nathanbarry/
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Website: https://nathanbarry.com/

Follow Jo:
Instagram - https://www.instagram.com/jo_franco/
X - https://twitter.com/jofranco/
TikTok: https://www.tiktok.com/@jo_franco/
Website: https://jofranco.world/

Featured in this episode:
Kit (formerly ConvertKit) - https://kit.com/
YouTube - https://www.youtube.com/
World's Most Amazing Vacation Rentals (Netflix show) - https://www.netflix.com/
Skyscanner - https://www.skyscanner.com/
WordPress - https://wordpress.org/
Jo Club - https://joclub.world/

Highlights:
02:25 YouTube Content Strategy
07:20 The Pace of Repetition/Learning
10:20 Effective Cold Outreach
15:50 Being a Solopreneur
29:31 Delegating
31:37 Creators Pitching Opportunities
45:16 Staying Focused to Scale