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An interview with Pete Markey, TSB CMO

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Joanne Oatts talks to Pete Markey, chief marketing officer of TSB, about the bank's award-winning LGBT network TSB Pride, the importance of being a LGBTQ+ ally and how empathy, listening and understanding are all key to both being a good leader and getting to know your customers. Pete shares key learnings and experiences from his roles at Aviva, Post Office, The AA, British Gas and One.Tel - including 'bottling the magic' of your role models and dressing up as a goldfish - as well performing improvisational comedy for The Marketing Society does Comic Relief earlier this year. SHOWNOTES Ryan Heffington Sweatfest Live Dance Party https://www.instagram.com/ryan.heffington/?hl=en Lesbian Visibility Week, 20-26th April Twitter https://twitter.com/LesbianVisWeek Schedule: https://www.lesbianvisibilityweek.com/whats-happening.html#/ Website: https://www.lesbianvisibilityweek.com/#/ Pete Markey Pete Markey: https://www.linkedin.com/in/petermarkey/ TSB National Coming Out Day: https://www.youtube.com/watch?v=fA94VmpSJ7Q TSB Why We March: https://www.youtube.com/watch?v=cH7gUeZZuwI Marching with Pride: https://www.tsb.co.uk/local-pride/midlands/lgbt-birmingham/ The Story of TSB: https://www.youtube.com/watch?v=YJzJCd_pwy8 The Marketing Society does Comic Relief: https://www.youtube.com/watch?v=B0joJDJQZmU&feature=emb_logo Dingbats Improv: https://www.dingbatsimprov.com/ Get in touch with Outvertising Website: https://www.outvertising.org/news Email: INFO@OUTVERTISING.ORG Twitter: @outvertising Insta: @outvertising Facebook: outvertisinguk Linkedin: https://www.linkedin.com/company/outvertising/
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21 episoade

Artwork
iconDistribuie
 
Manage episode 259259367 series 2548579
Content provided by Outvertising. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Outvertising or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
Joanne Oatts talks to Pete Markey, chief marketing officer of TSB, about the bank's award-winning LGBT network TSB Pride, the importance of being a LGBTQ+ ally and how empathy, listening and understanding are all key to both being a good leader and getting to know your customers. Pete shares key learnings and experiences from his roles at Aviva, Post Office, The AA, British Gas and One.Tel - including 'bottling the magic' of your role models and dressing up as a goldfish - as well performing improvisational comedy for The Marketing Society does Comic Relief earlier this year. SHOWNOTES Ryan Heffington Sweatfest Live Dance Party https://www.instagram.com/ryan.heffington/?hl=en Lesbian Visibility Week, 20-26th April Twitter https://twitter.com/LesbianVisWeek Schedule: https://www.lesbianvisibilityweek.com/whats-happening.html#/ Website: https://www.lesbianvisibilityweek.com/#/ Pete Markey Pete Markey: https://www.linkedin.com/in/petermarkey/ TSB National Coming Out Day: https://www.youtube.com/watch?v=fA94VmpSJ7Q TSB Why We March: https://www.youtube.com/watch?v=cH7gUeZZuwI Marching with Pride: https://www.tsb.co.uk/local-pride/midlands/lgbt-birmingham/ The Story of TSB: https://www.youtube.com/watch?v=YJzJCd_pwy8 The Marketing Society does Comic Relief: https://www.youtube.com/watch?v=B0joJDJQZmU&feature=emb_logo Dingbats Improv: https://www.dingbatsimprov.com/ Get in touch with Outvertising Website: https://www.outvertising.org/news Email: INFO@OUTVERTISING.ORG Twitter: @outvertising Insta: @outvertising Facebook: outvertisinguk Linkedin: https://www.linkedin.com/company/outvertising/
  continue reading

21 episoade

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