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The main pillars of Hubspot’s SEO strategy with Bianca Anderson, SEO Strategist at HubSpot #84

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Content provided by Minuttia. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Minuttia or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

In this episode of The SaaS SEO Show, we’ve interviewed Bianca Anderson, SEO Strategist at HubSpot and discussed the main pillars of Hubspot’s SEO strategy, E-E-A-T and more..

************************

Timestamps:

  • (00:00) - Intro
  • (02:07) - Who is Bianca Anderson?
  • (02:52) - Bianca’s background.
  • (05:25) - Is there a future for SEO?
  • (07:44) - What is Hubspot?
  • (09:40) - Is Hubspot’s inbound marketing playbook still effective?
  • (11:27) - The main pillars of Hubspot’s EN blog SEO strategy.
  • (15:30) - How is Hubspot preparing for upcoming changes in search?
  • (20:00) - Thoughts on search perspectives and E-E-A-T.
  • (21:58) - Maintaining Hubspot’s content inventory.
  • (27:04) - The ‘Heavy Hitter’ process for optimizing blog posts.
  • (29:28) - How to analyze Google’s Algorithm updates?
  • (33:46) - Thoughts on Google SGE.
  • (37:10) - Best use cases of Generative AI.
  • (41:08) - Bianca’s thoughts on SaaS SEO.
  • (43:45) - Learn more about Bianca and Hubspot and get in touch.
  • (44:52) - Outro

************************

Useful Links:

Website: https://www.hubspot.com/

Bianca on LinkedIn: https://www.linkedin.com/in/bianca-anderson/

************************

Stay Tuned:

► Website: https://minuttia.com

► YouTube: https://bit.ly/2DHaJNr

► LinkedIn: https://bit.ly/2BZJmhb

************************

Don’t forget to leave us a five-star review and subscribe to our YouTube channel.

This episode is sponsored by Ahrefs.

Visit https://ahrefs.com/awt and sign up for free!

  continue reading

112 episoade

Artwork
iconDistribuie
 

Fetch error

Hmmm there seems to be a problem fetching this series right now. Last successful fetch was on April 26, 2024 16:02 (6M ago)

What now? This series will be checked again in the next day. If you believe it should be working, please verify the publisher's feed link below is valid and includes actual episode links. You can contact support to request the feed be immediately fetched.

Manage episode 372137317 series 2993543
Content provided by Minuttia. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Minuttia or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

In this episode of The SaaS SEO Show, we’ve interviewed Bianca Anderson, SEO Strategist at HubSpot and discussed the main pillars of Hubspot’s SEO strategy, E-E-A-T and more..

************************

Timestamps:

  • (00:00) - Intro
  • (02:07) - Who is Bianca Anderson?
  • (02:52) - Bianca’s background.
  • (05:25) - Is there a future for SEO?
  • (07:44) - What is Hubspot?
  • (09:40) - Is Hubspot’s inbound marketing playbook still effective?
  • (11:27) - The main pillars of Hubspot’s EN blog SEO strategy.
  • (15:30) - How is Hubspot preparing for upcoming changes in search?
  • (20:00) - Thoughts on search perspectives and E-E-A-T.
  • (21:58) - Maintaining Hubspot’s content inventory.
  • (27:04) - The ‘Heavy Hitter’ process for optimizing blog posts.
  • (29:28) - How to analyze Google’s Algorithm updates?
  • (33:46) - Thoughts on Google SGE.
  • (37:10) - Best use cases of Generative AI.
  • (41:08) - Bianca’s thoughts on SaaS SEO.
  • (43:45) - Learn more about Bianca and Hubspot and get in touch.
  • (44:52) - Outro

************************

Useful Links:

Website: https://www.hubspot.com/

Bianca on LinkedIn: https://www.linkedin.com/in/bianca-anderson/

************************

Stay Tuned:

► Website: https://minuttia.com

► YouTube: https://bit.ly/2DHaJNr

► LinkedIn: https://bit.ly/2BZJmhb

************************

Don’t forget to leave us a five-star review and subscribe to our YouTube channel.

This episode is sponsored by Ahrefs.

Visit https://ahrefs.com/awt and sign up for free!

  continue reading

112 episoade

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