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The Future of Influencer Marketing: Technology and Personal Connection
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Don't miss out on another enlightening episode of The Small Business Show with Swire Ho, #thepromoguy, and Christian Brown, co-founder/ CMO of Glewee. This episode focuses on the role influencer marketing plays in enhancing brand visibility and driving conversions. Swire and Christian delve into practical strategies for harnessing social media's visual platforms such as Instagram Reels and TikTok, and their application in influencer marketing campaigns.
They also cover the fundamental attributes of successful influencer marketing campaigns and the metrics to monitor for effective campaign performance. The discussion also covers how businesses can deepen their relationships with influencers, emphasize the human element, and drive better audience engagement with strategies ranging from influencer takeovers to storytelling techniques. The future of influencer marketing is thoroughly explored in this episode, making it a must-listen for anyone interested in leveraging this dynamic marketing approach.
Social Links:
https://www.instagram.com/ohkaychris
https://www.linkedin.com/in/chrisfromglewee/
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