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Store Brands Spotlight Podcast Episode 5: Using Tech To Promote Store Brands
Manage episode 353375707 series 3401608
Content provided by Store Brands. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Store Brands or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
In Episode 5 of the Store Brands Spotlight podcast, Britt Feizulov, lead of Industry Solutions - Consumer Goods with VDX.tv, joins Store Brands' Greg Sleter to discuss how technology can play a role in promoting private label products to consumers.
27 episoade
DistribuieManage episode 353375707 series 3401608
Content provided by Store Brands. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Store Brands or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
In Episode 5 of the Store Brands Spotlight podcast, Britt Feizulov, lead of Industry Solutions - Consumer Goods with VDX.tv, joins Store Brands' Greg Sleter to discuss how technology can play a role in promoting private label products to consumers.
27 episoade
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The Store Brands Spotlight
1 Store Brands Spotlight Episode 25: Ericka McCoy 19:24
19:24 
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Redare mai Târziu Redare mai Târziu Liste Like PlăcutEricka McCoy, CMO at AI-powered consumer data & intelligence platform Resonate, discussed the characteristics of the average Trader Joe’s shopper and how those characteristics could contribute to the grocery chain’s business strategy. The insights include the social and political views of Trader Joe’s shoppers, along with a deep dive into the demographics of who is shopping at the specialty grocer.…
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The Store Brands Spotlight
1 Store Brands Spotlight Episode 26: Zarina Stanford 37:04
37:04 Redare mai Târziu Redare mai Târziu Liste Like Plăcut37:04
Redare mai Târziu Redare mai Târziu Liste Like PlăcutZarina Stanford, chief marketing officer with BazaarVoice speaks with Store Brands to take a deep dive into BazaarVoice’s recently released 2024 Global Holiday Season Consumer Behavior Report.
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The Store Brands Spotlight
1 Store Brands Spotlight Episode 24: Katerina Axelsson and Charles Slocum 28:57
28:57 Redare mai Târziu Redare mai Târziu Liste Like Plăcut28:57
Redare mai Târziu Redare mai Târziu Liste Like PlăcutTo uncork the opportunities in developing private label wine assortments, Katerina Axelsson, CEO of Tastry, and Charles Slocum, chief business officer at Tastry, share their insights on how retailers can develop wine collections that offer consumers a good value while also meeting their needs.
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The Store Brands Spotlight
1 Store Brands Spotlight Episode 23: Christina Lampert 30:56
30:56 Redare mai Târziu Redare mai Târziu Liste Like Plăcut30:56
Redare mai Târziu Redare mai Târziu Liste Like PlăcutChristina Lampert, director of Growth and Innovation at HowGood, offered her insights on the latest trends in sustainability and how retailers can use their private label programs to further enhance their sustainability efforts and meet corporate goals.
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The Store Brands Spotlight
1 Store Brands Spotlight Episode 22: Steve Rogers 21:02
21:02 Redare mai Târziu Redare mai Târziu Liste Like Plăcut21:02
Redare mai Târziu Redare mai Târziu Liste Like PlăcutSteve Rogers, managing director, Deloitte Consumer Industry Center, shares insights from Deloitte’s ConsumerSignals, which continually tracks the behavior of shoppers, about the current mindset of consumers.
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The Store Brands Spotlight
1 Store Brands Spotlight Episode 21: Lourdes Diaz-McAgy 17:12
17:12 Redare mai Târziu Redare mai Târziu Liste Like Plăcut17:12
Redare mai Târziu Redare mai Târziu Liste Like PlăcutLourdes Diaz-McAgy, CEO of Total Nutrition Technology shares her expertise on the latest trends in health and wellness and the steps retailers can take to develop successful private label product lines.
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The Store Brands Spotlight
1 Store Brands Spotlight Episode 20: Don Johnson 14:37
14:37 Redare mai Târziu Redare mai Târziu Liste Like Plăcut14:37
Redare mai Târziu Redare mai Târziu Liste Like PlăcutDon Johnson, Principal with EY-Parthenon- Consumer Strategy Practice, shared his expertise and insights on how retailers can strategically expand their private label assortments to meet the needs of shoppers while also differentiating from competitors.
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The Store Brands Spotlight
1 Store Brands Spotlight Episode 19: Barbara Connors - 84-51 25:14
25:14 Redare mai Târziu Redare mai Târziu Liste Like Plăcut25:14
Redare mai Târziu Redare mai Târziu Liste Like PlăcutIn Episode 19 of Store Brands Spotlight, Barbara Connors, vice president of Strategy and Acceleration at 84-51, offers her insight into the changing behavior of shoppers and how retailers need to react to the current-day needs of consumers.
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The Store Brands Spotlight
1 Store Brands Spotlight Episode 18: Alyssa Vescio 19:04
19:04 Redare mai Târziu Redare mai Târziu Liste Like Plăcut19:04
Redare mai Târziu Redare mai Târziu Liste Like PlăcutAlyssa Vescio, senior vice president of Merchandising, Center Store, at Whole Foods Market, discusses the grocer's continued expansion of its Sourced For Good initiative.
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The Store Brands Spotlight
1 Store Brands Spotlight Episode 17: Caroline Callaway 21:38
21:38 Redare mai Târziu Redare mai Târziu Liste Like Plăcut21:38
Redare mai Târziu Redare mai Târziu Liste Like PlăcutCaroline Callaway, founder and president of Bolt PR, an award-winning public relations, content and digital strategy agency. Caroline will share her insights on how small businesses can better promote their services, whether looking to connect with retailers or getting in front of consumers.
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The Store Brands Spotlight
1 Store Brands Spotlight Episode 9: The Impact of Millennials and Gen Z 30:37
30:37 Redare mai Târziu Redare mai Târziu Liste Like Plăcut30:37
Redare mai Târziu Redare mai Târziu Liste Like PlăcutMillennials and Gen Z continue to increase their purchase rates of private brand products, opening new opportunities for retailers. In an interview with Store Brands, Chelsey Capps, director of Thought Leadership, at Daymon, shares her insight as to how retailers can further enhance private brand assortments to gain loyalty and further drive sales.…
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The Store Brands Spotlight
1 Store Brands Spotlight Episode 16: Dave Schaff 20:46
20:46 Redare mai Târziu Redare mai Târziu Liste Like Plăcut20:46
Redare mai Târziu Redare mai Târziu Liste Like PlăcutDave Schaff, Ibotta's Vice President of Research & Insights, shared his thoughts and unique insights on the current state of the grocery industry, the challenges retailers face, and what's ahead in 2024.
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The Store Brands Spotlight
1 Store Brands Spotlight Episode 15: Stephanie Meltzer-Paul 13:18
13:18 Redare mai Târziu Redare mai Târziu Liste Like Plăcut13:18
Redare mai Târziu Redare mai Târziu Liste Like PlăcutStore Brands spoke with Stephanie Meltzer-Paul, executive vice president of Global Loyalty at Mastercard. She discussed the current state of retail consumer loyalty programs and what more retailers can do to maintain and expand shopper loyalty.
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The Store Brands Spotlight
1 Store Brands Spotlight Episode 14: Lauren McNamara 12:24
12:24 Redare mai Târziu Redare mai Târziu Liste Like Plăcut12:24
Redare mai Târziu Redare mai Târziu Liste Like PlăcutStore Brands spoke with Lauren McNamara, vice president of SunOpta’s Plant Based Food & Beverage Business. She shared insight on the current state of the plant-based milk business, discussed the category’s continued evolution, and future opportunities for growth.
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The Store Brands Spotlight
1 Store Brands Spotlight Episode 13: Adam Almond 22:05
22:05 Redare mai Târziu Redare mai Târziu Liste Like Plăcut22:05
Redare mai Târziu Redare mai Târziu Liste Like PlăcutIn Episode 13, Adam Almond, a principal at Deloitte Consulting, shares insight from a recent Deloitte survey “The Future of Grocery Retail” in which 100 senior executives from U.S. grocery retailers with more than 10,000 employees offered their thoughts on the future of the business.
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