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Power Kid Podcast: Chris Cote | Scentco

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Content provided by The Toy Book by Adventure Media & Events and The Toy Book by Adventure Media. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The Toy Book by Adventure Media & Events and The Toy Book by Adventure Media or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

In this week’s episode of the "Power Kid Podcast," host Phil Albritton of Power Kid Design welcomes Chris Cote, founder and president of Scentco to the show.

On the show, Cote unpacks the exact moment the idea of scented pencils struck him and what he did next. He shares the complexities involved in finding the perfect scent for every product, and how he overcame some early speed bumps in the business. From there, Cote tells Albritton about how a group of entrepreneurial school kids opened up an entirely new sales channel for Scentco. Finally, the conversation moves from the psychology of scent in marketing to the launch of Scentco's new Bedtime Defenderz brand.

--- Send in a voice message: https://podcasters.spotify.com/pod/show/adventuremedia/message
  continue reading

163 episoade

Artwork
iconDistribuie
 
Manage episode 357983171 series 2911906
Content provided by The Toy Book by Adventure Media & Events and The Toy Book by Adventure Media. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The Toy Book by Adventure Media & Events and The Toy Book by Adventure Media or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

In this week’s episode of the "Power Kid Podcast," host Phil Albritton of Power Kid Design welcomes Chris Cote, founder and president of Scentco to the show.

On the show, Cote unpacks the exact moment the idea of scented pencils struck him and what he did next. He shares the complexities involved in finding the perfect scent for every product, and how he overcame some early speed bumps in the business. From there, Cote tells Albritton about how a group of entrepreneurial school kids opened up an entirely new sales channel for Scentco. Finally, the conversation moves from the psychology of scent in marketing to the launch of Scentco's new Bedtime Defenderz brand.

--- Send in a voice message: https://podcasters.spotify.com/pod/show/adventuremedia/message
  continue reading

163 episoade

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