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Unlocking Sponsorship Value: Inside Prudential’s Sports Strategy

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Content provided by Steve Feuerstein, Host and Steve Feuerstein. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Steve Feuerstein, Host and Steve Feuerstein or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

In this week's episode of The Transaction Report, we sit down with Dave Hamlett, VP of Corporate Social Media & Sponsorships at Prudential, to explore their game-changing partnership with Rutgers University and the strategic value behind arena naming rights, driving fan engagement, and balancing marketing budgets to maximize ROI through sponsorships.

  continue reading

23 episoade

Artwork
iconDistribuie
 
Manage episode 440938898 series 3331933
Content provided by Steve Feuerstein, Host and Steve Feuerstein. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Steve Feuerstein, Host and Steve Feuerstein or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

In this week's episode of The Transaction Report, we sit down with Dave Hamlett, VP of Corporate Social Media & Sponsorships at Prudential, to explore their game-changing partnership with Rutgers University and the strategic value behind arena naming rights, driving fan engagement, and balancing marketing budgets to maximize ROI through sponsorships.

  continue reading

23 episoade

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