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#7: Measuring the Impact of your Employer Brand with James Ellis

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Manage episode 421134831 series 3567826
Content provided by Rhona Pierce, Rhona Pierce: Recruiting, Employer Branding, and Talent Attraction Expert. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Rhona Pierce, Rhona Pierce: Recruiting, Employer Branding, and Talent Attraction Expert or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

In this episode, James Ellis, an Employer Branding Expert and the founder of Employer Brand Labs, shares insights on employer branding, its financial impact, and the misconceptions surrounding it. He emphasizes the importance of creating a strong employer brand that is clear and distinct, rather than aiming to look good to everyone. James also discusses the financial implications of employer branding and how it can drive business outcomes and shares the language you can use to make the case for Employer Branding to leadership.

📬 Newsletter: https://link.rhonapierce.com/YZEviw

📊 Employer Brand Value Report: https://bit.ly/ebvalue

//TIMESTAMPS:

00:00 INTRODUCTION

01:09 - James' Unconventional Path to Employer Branding

05:06 - Misconceptions About Employer Branding

14:08 - Making the Financial Case for Employer Branding

24:33 - Strategies for Presenting the Business Case

36:49 - Proving the Value of Employer Branding

37:03 - Building an Employer Brand on a Limited Budget

****
🌟 CONNECT WITH JAMES
💼 LinkedIn: https://www.linkedin.com/in/thewarfortalent/
🌐 Website: https://www.employerbrandlabs.com/
📩 Newsletter: https://employerbrandheadlines.substack.com/

🐦 Twitter: https://x.com/thewarfortalent
📹 YouTube: https://www.youtube.com/@EmployerBrandLabs

🎙️ Podcast: http://thedefinitionofinsanity.show/

🌟 CONNECT WITH ME
💼 LinkedIn: https://www.linkedin.com/in/rhonabarnettpierce/
🐦 Twitter: https://twitter.com/rhonab
📸 Instagram: https://www.instagram.com/rhonabpierce/
🎵 TikTok: https://www.tiktok.com/@rhonabpierce

💜 Leave a review on Apple Podcasts
https://podcasts.apple.com/us/podcast/throw-out-the-playbook/id1740429498

🟢 Leave a rating on Spotify
https://open.spotify.com/show/4R6bJ4JZpqOlFdYelWwsBr

Use Brain.fm to help you focus. Try it FREE for 30 days: brain.fm/rhonapierce

  continue reading

27 episoade

Artwork
iconDistribuie
 
Manage episode 421134831 series 3567826
Content provided by Rhona Pierce, Rhona Pierce: Recruiting, Employer Branding, and Talent Attraction Expert. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Rhona Pierce, Rhona Pierce: Recruiting, Employer Branding, and Talent Attraction Expert or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

In this episode, James Ellis, an Employer Branding Expert and the founder of Employer Brand Labs, shares insights on employer branding, its financial impact, and the misconceptions surrounding it. He emphasizes the importance of creating a strong employer brand that is clear and distinct, rather than aiming to look good to everyone. James also discusses the financial implications of employer branding and how it can drive business outcomes and shares the language you can use to make the case for Employer Branding to leadership.

📬 Newsletter: https://link.rhonapierce.com/YZEviw

📊 Employer Brand Value Report: https://bit.ly/ebvalue

//TIMESTAMPS:

00:00 INTRODUCTION

01:09 - James' Unconventional Path to Employer Branding

05:06 - Misconceptions About Employer Branding

14:08 - Making the Financial Case for Employer Branding

24:33 - Strategies for Presenting the Business Case

36:49 - Proving the Value of Employer Branding

37:03 - Building an Employer Brand on a Limited Budget

****
🌟 CONNECT WITH JAMES
💼 LinkedIn: https://www.linkedin.com/in/thewarfortalent/
🌐 Website: https://www.employerbrandlabs.com/
📩 Newsletter: https://employerbrandheadlines.substack.com/

🐦 Twitter: https://x.com/thewarfortalent
📹 YouTube: https://www.youtube.com/@EmployerBrandLabs

🎙️ Podcast: http://thedefinitionofinsanity.show/

🌟 CONNECT WITH ME
💼 LinkedIn: https://www.linkedin.com/in/rhonabarnettpierce/
🐦 Twitter: https://twitter.com/rhonab
📸 Instagram: https://www.instagram.com/rhonabpierce/
🎵 TikTok: https://www.tiktok.com/@rhonabpierce

💜 Leave a review on Apple Podcasts
https://podcasts.apple.com/us/podcast/throw-out-the-playbook/id1740429498

🟢 Leave a rating on Spotify
https://open.spotify.com/show/4R6bJ4JZpqOlFdYelWwsBr

Use Brain.fm to help you focus. Try it FREE for 30 days: brain.fm/rhonapierce

  continue reading

27 episoade

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