The daily drama of money and work from the BBC.
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Melanie Huet (Serta Simmons) | Adapting to the New Normal
Manage episode 259334421 series 2407825
Content provided by Trndsttrs Media. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Trndsttrs Media or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
Welcome to the Trndsttrs CMO Series! The Trndsttrs CMO Series is the Trndsttrs Media CMO Podcast series. This podcast series, hosted by Jake Bjorseth, is aimed at breaking down the stories, thought processes and tactics of the world's best Chief Marketing Officers.
In today's episode, Jake sits down with Melanie Huet, CMO of Serta Simmons. In their discussion, Jake and Melanie discuss how Seta Simmons is marketing to Gen Z, what Serta Simmons is doing to support those affected by COVID-19, and other topics that revolve around sleep.
About Melanie Huet:
Melanie is a seasoned marketing professional, innovating and leading teams at companies like Uniliver, Kemberly-Clark, Kraft Heinz and most recently Serta Simmons. Melanie has been featured in Forbes Magazine, Thrive Global, and has received numerous marketing recognitions.
Connect with Melanie on LinkedIn HERE!
--- Support this podcast: https://podcasters.spotify.com/pod/show/trndsttrs/support63 episoade
Distribuie
Manage episode 259334421 series 2407825
Content provided by Trndsttrs Media. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Trndsttrs Media or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
Welcome to the Trndsttrs CMO Series! The Trndsttrs CMO Series is the Trndsttrs Media CMO Podcast series. This podcast series, hosted by Jake Bjorseth, is aimed at breaking down the stories, thought processes and tactics of the world's best Chief Marketing Officers.
In today's episode, Jake sits down with Melanie Huet, CMO of Serta Simmons. In their discussion, Jake and Melanie discuss how Seta Simmons is marketing to Gen Z, what Serta Simmons is doing to support those affected by COVID-19, and other topics that revolve around sleep.
About Melanie Huet:
Melanie is a seasoned marketing professional, innovating and leading teams at companies like Uniliver, Kemberly-Clark, Kraft Heinz and most recently Serta Simmons. Melanie has been featured in Forbes Magazine, Thrive Global, and has received numerous marketing recognitions.
Connect with Melanie on LinkedIn HERE!
--- Support this podcast: https://podcasters.spotify.com/pod/show/trndsttrs/support63 episoade
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Similar cu Trndsttrs Media Podcast
The daily drama of money and work from the BBC.
…
continue reading
News and views on business and the world of personal finance. Plus the very latest from the financial markets around the globe
…
continue reading
Whatever your business conundrum, there’s a TED Talk for that—whether you want to learn how to land that promotion, set smart goals, undo injustice at work, or unlock the next big innovation. Every Monday, host Modupe Akinola of Columbia Business School presents the most powerful and surprising ideas that illuminate the business world. After the talk, you'll get a mini-lesson from Modupe on how to apply the ideas in your own life. Because business evolves every day, and our ideas about it sh ...
…
continue reading
Evan Davis hosts the business conversation show with insights from the people at the top.
…
continue reading
The latest business and finance news from around the world, on the BBC.
…
continue reading
A bootstrappers podcast for founders, entrepreneurs, visionaries and dreamers who are building businesses from the ground up without the taking on debt or selling equity. Here we cover marketing, sales, organization and mindset issues that matter to you
…
continue reading
Every weekday, host Kai Ryssdal helps you make sense of the day’s business and economic news — no econ degree or finance background required. “Marketplace” takes you beyond the numbers, bringing you context. Our team of reporters all over the world speak with CEOs, policymakers and regular people just trying to get by.
…
continue reading
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