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Unconventional approaches to innovation, consumer insights and trends - Interview w/Erin Mays and Kalyn Rozanski - Ep. 001
Manage episode 309963578 series 3039731
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Erin Mays and Kalyn Rozanski talk about how they started their company that is inspiring and energizing innovation teams, marketers, and leaders of big brands (e.g. P&G, Starbucks, Bertolli, Ragu, GSK, Tupperware and many more) across the globe. Learn how two people from very different educational backgrounds, one from UCLA and the other from FIDM, created a company (EBCO) that is helping companies think differently. EBCO is a consumer and trend research consultancy. They use evidence based, culturally observed innovation process to leverage trends that lead to breakthrough insights and inspiration. Please take a moment and learn more about Erin and Kalyn by visiting their website http://theebco.com or emailing them at info@theebco.com Visit sellandsucceed.com for complete show notes of every Podcast episode. --- Support this podcast: https://podcasters.spotify.com/pod/show/sellandsucceed/support
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