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EP #18 - Interview with Brian Moody the executive editor at KBB & Autotrader

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Content provided by Used Car Dealer Podcast. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Used Car Dealer Podcast or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

In this video episode of the Used Car Dealer Podcast, Zach Klempf interviews the executive editor at KBB/Autotrader Brian Moody. They have a timely discussion on topics ranging from digital retail to consumer trends during the pandemic.

They discuss on the episode:

- Observations from Brian on the impact of the COVID-19 pandemic on retail auto dealers as well as the impact on the Autotrader and KBB marketplace
- How are consumers shopping differently during the pandemic?
- The new monthly best deals list for car shoppers and other resources KBB/Autotrader provides consumers
- How does Autotrader differentiate itself versus other marketplaces? What has your team done on the SEO front?
- What’s your opinion on EV vehicles and the rise in the popularity of Tesla? What about the Hummer EV?
- Give me a peek ahead at 2021 and what guys have coming down the pipeline?

Read the transcribed version here - https://blog.sellyautomotive.com/blog/interview-with-brian-moody-executive-editor-at-kbb-autotrader

Listen to our other podcast episodes:
https://www.sellyautomotive.com/podcast

  continue reading

67 episoade

Artwork
iconDistribuie
 
Manage episode 280532731 series 2843146
Content provided by Used Car Dealer Podcast. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Used Car Dealer Podcast or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

In this video episode of the Used Car Dealer Podcast, Zach Klempf interviews the executive editor at KBB/Autotrader Brian Moody. They have a timely discussion on topics ranging from digital retail to consumer trends during the pandemic.

They discuss on the episode:

- Observations from Brian on the impact of the COVID-19 pandemic on retail auto dealers as well as the impact on the Autotrader and KBB marketplace
- How are consumers shopping differently during the pandemic?
- The new monthly best deals list for car shoppers and other resources KBB/Autotrader provides consumers
- How does Autotrader differentiate itself versus other marketplaces? What has your team done on the SEO front?
- What’s your opinion on EV vehicles and the rise in the popularity of Tesla? What about the Hummer EV?
- Give me a peek ahead at 2021 and what guys have coming down the pipeline?

Read the transcribed version here - https://blog.sellyautomotive.com/blog/interview-with-brian-moody-executive-editor-at-kbb-autotrader

Listen to our other podcast episodes:
https://www.sellyautomotive.com/podcast

  continue reading

67 episoade

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