E15: Are spiritual entrepreneur business coaches being misleading?
Manage episode 312043874 series 3218044
Lately, I have been seeing this trend of Facebook Ads, targeting "spiritual entrepreneurs" ( life coaches, spiritual healers, psychics, etc. ) from "business coaches" making claims about how easy it is to scale spiritual businesses using Facebook Ads.
As someone who has been writing advertising funnels and developing campaigns for real-deal spiritual entrepreneurs for several years now, I find a lot of what is being promised a bit outlandish. The reason why i think a lot of spiritual entrepreneurs are becoming business coaches for other spiritual entrepreneurs is the old "those who can not do, teach" - it isn't that there are not awesome business coaches out there who can help spiritual entrepreneurs, it is the claims that they are making in the ads about how quick and easy it can be to grow your spiritual business that I am a bit skeptical of.
In this video ( sorry bit long again ) I share my take on this and what i think aspiring spiritual entrepreneurs should be aware of when they take their business online. I talk about some of the false promises being made and give you a realistic sense of what it costs and what it can take to use Facebook Ads to scale a spiritual business. I also explain why MOST spiritual entrepreneurs DO NOT need to use any type of elaborate marketing to grow their business if they are just starting out. I also talk about why this "niche" is particularly vulnerable and how they are being so successfully targeted by these coaches.
At the end of the day no matter what type of business niche you are in, you need to be wary of any "coach" that tells you things that sound too good to be true. Often "business coaches" who have Facebook ad funnels are not 100% transparent about how they grew their business or the methods that they have used. Although, great coaches do exist you probably won't find 'em through an ad trap.
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