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SEO's Impact on Brand -- Geoff Atkinson // Huckabuy

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Content provided by I Hear Everything. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by I Hear Everything or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

Geoff Atkinson, Founder and CEO of Huckabuy, talks about technical SEO and the strategy behind it. SEO has traditionally been viewed as a performance marketing channel, focused on driving direct sales and conversions. Instead of solely relying on traditional marketing channels like TV and social media, it's becoming increasingly important to consider SEO as a brand channel, influencing brand awareness, perceptions, and loyalty through strong search rankings. Today, Geoff discusses how SEO impacts your brand. Show Notes

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1257 episoade

Artwork
iconDistribuie
 
Manage episode 355992798 series 2427082
Content provided by I Hear Everything. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by I Hear Everything or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

Geoff Atkinson, Founder and CEO of Huckabuy, talks about technical SEO and the strategy behind it. SEO has traditionally been viewed as a performance marketing channel, focused on driving direct sales and conversions. Instead of solely relying on traditional marketing channels like TV and social media, it's becoming increasingly important to consider SEO as a brand channel, influencing brand awareness, perceptions, and loyalty through strong search rankings. Today, Geoff discusses how SEO impacts your brand. Show Notes

Connect With:

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

  continue reading

1257 episoade

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