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Growing Diverse Teams, Cross-Cultural Communication, and Embracing the Present with Raquel Baranda
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In this insightful episode of "Women Lead," I had the privilege of speaking with Regional Director Hispanic Latam at Showheroes Group, Raquel Baranda.
Raquel has had an impressive career journey that spans various roles and continents. Starting as the Vice President of Platforms and Formats at IAB Mexico, Raquel's career led her to smartclip Spain, then smartclip LATAM, where she climbed the ranks to the prestigious title of "Directora General" (General Director) before moving into her current role at ShowHeroes.
Some key takeaways from this episode:
Stay Present: Raquel advises focusing on immediate tasks and taking them one step at a time. By living in the present and not getting overwhelmed by future concerns, you can handle daily challenges effectively.
Connectivity Across Borders: Managing a team across different countries requires strong connectivity. After the pandemic, her team relies on video conferencing, WhatsApp, and internal chats to maintain close relationships and ensure effective communication.
Cultural Awareness: Recognize and respect the diverse cultures in Latin America. Understanding that each country has unique traditions and ways of doing business is crucial for success.
Trust Your Team: Avoid micromanagement when managing a diverse team. Trust your team members as experts in their fields, allowing them to communicate and share their insights without needing to know every detail.
These key takeaways emphasize the importance of staying in the moment, fostering strong communication across borders, understanding cultural nuances, and trusting your team for success in a global and diverse work environment.
Raquel’s recs:
Encuentra tu persona vitamina by Marian Rojas Estapé
Connect with Raquel on LinkedIn
Produced and Hosted by Nadia Koski
Engineered by Phil McDowell
Project Lead Dennis Kirschner
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