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How To Create a Category-Defining Product, with Daniel Whitechurch, Co-Founder of Teelixir
Manage episode 301264404 series 2969582
LINKS:
Episode Highlights:
00:22 The challenges and needs that drove Daniel to start Teelixir
04:33 The Impact of COVID-19 on Teelixir's growth
07:23 What channels have been working for driving brand awareness?
08:44 How giveaways are a growth strategy to find the right audience
10:15 How a quiz accomplishes key marketing goals of list growth and conversion for Teelixir
16:29 How Teelixir complements email & SMS Strategy
20:40 How Teelixir differentiates from competitive products
95 episoade
How To Create a Category-Defining Product, with Daniel Whitechurch, Co-Founder of Teelixir
Cart Overflow: Where eCommerce Marketing Playbooks Are Written & Shared
Manage episode 301264404 series 2969582
LINKS:
Episode Highlights:
00:22 The challenges and needs that drove Daniel to start Teelixir
04:33 The Impact of COVID-19 on Teelixir's growth
07:23 What channels have been working for driving brand awareness?
08:44 How giveaways are a growth strategy to find the right audience
10:15 How a quiz accomplishes key marketing goals of list growth and conversion for Teelixir
16:29 How Teelixir complements email & SMS Strategy
20:40 How Teelixir differentiates from competitive products
95 episoade
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