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Linda Popky, the president of Leverage2Market Associates, Inc., introduces audio podcasts that feature short interviews with marketing thought leaders, each on a single, specific marketing-related topic. Named one of Silicon Valley's Top 100 Women of Influence and a member of Alan Weiss's Million Dollar Consulting® Hall of Fame and a Certified Master Mentor, Linda J. Popky is a senior marketing professional, consultant, author, speaker and educator.
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Linda Popky, the president of Leverage2Market Associates, Inc., introduces one-minute videos that feature short tips and anecdotes to give you some food for thought, some ideas to help you transform your business through marketing. Named one of Silicon Valley's Top 100 Women of Influence and a member of Alan Weiss's Million Dollar Consulting® Hall of Fame and a Certified Master Mentor, Linda J. Popky is a senior marketing professional, consultant, author, speaker and educator.
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Linda Popky interviews Wayne Cerullo who discusses the key findings from his research into the state of B2B marketing, including the realization that in today's ABM-focused world, marketers need to refocus from quantity to quality.De către Linda Popky
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Linda Popky interviews Hugh Blane, President, Claris Consulting, who talks about the biggest barriers he sees to executive success, including the importance of leaders understanding how their own brand impacts the organization.De către Linda Popky
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