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The Death of the Sales Funnel?: New Models for Customer Acquisition

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Manage episode 437195406 series 3410462
Content provided by Scott D. Clary. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Scott D. Clary or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

Today, we will have explored the evolution of customer acquisition beyond the traditional sales funnel, embracing more dynamic and holistic models. We will have discussed innovative approaches like the flywheel model, ecosystem building, and trust-based acquisition, reflecting the complex nature of modern business.

These new models will emphasize creating value, building relationships, and adapting to changing customer behaviors in the digital age. Ultimately, we will have seen that the future of customer acquisition will lie in balancing complexity with human connection in an ever-changing marketplace.

--

The 10 Minute MBA, is a no-fluff daily podcast that teaches you practical business lessons you can use to grow your business immediately.

Daily 10 Minute MBA Podcast: https://10minmba.com/

Daily 10 Minute MBA Newsletter: https://newsletter.10minmba.com/

--

Other Links

Success Story Podcast: successstorypodcast.com

Newsletter: https://newsletter.scottdclary.com

YouTube: https://youtube.com/c/scottdclary

Instagram: https://instagram.com/scottdclary

LinkedIn: https://linkedin.com/in/scottdclary

Twitter: https://twitter.com/scottdclary


Advertising Inquiries: https://redcircle.com/brands
Privacy & Opt-Out: https://redcircle.com/privacy
  continue reading

278 episoade

Artwork
iconDistribuie
 
Manage episode 437195406 series 3410462
Content provided by Scott D. Clary. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Scott D. Clary or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

Today, we will have explored the evolution of customer acquisition beyond the traditional sales funnel, embracing more dynamic and holistic models. We will have discussed innovative approaches like the flywheel model, ecosystem building, and trust-based acquisition, reflecting the complex nature of modern business.

These new models will emphasize creating value, building relationships, and adapting to changing customer behaviors in the digital age. Ultimately, we will have seen that the future of customer acquisition will lie in balancing complexity with human connection in an ever-changing marketplace.

--

The 10 Minute MBA, is a no-fluff daily podcast that teaches you practical business lessons you can use to grow your business immediately.

Daily 10 Minute MBA Podcast: https://10minmba.com/

Daily 10 Minute MBA Newsletter: https://newsletter.10minmba.com/

--

Other Links

Success Story Podcast: successstorypodcast.com

Newsletter: https://newsletter.scottdclary.com

YouTube: https://youtube.com/c/scottdclary

Instagram: https://instagram.com/scottdclary

LinkedIn: https://linkedin.com/in/scottdclary

Twitter: https://twitter.com/scottdclary


Advertising Inquiries: https://redcircle.com/brands
Privacy & Opt-Out: https://redcircle.com/privacy
  continue reading

278 episoade

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