The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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Content provided by Blair Enns and Leah Power, Blair Enns, and Leah Power. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Blair Enns and Leah Power, Blair Enns, and Leah Power or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
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Aligning the Incentives w/ Stuart Dunk
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Manage episode 364805601 series 3407441
Content provided by Blair Enns and Leah Power, Blair Enns, and Leah Power. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Blair Enns and Leah Power, Blair Enns, and Leah Power or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
Consultant and former Nike procurement manager Stuart Dunk joins Blair and Leah to talk about his vision for how the marketing procurement function should evolve, how agencies should push back on onerous demands, the surprise highlight of a marketing procurement professional’s week and much more.
…
continue reading
33 episoade
MP3•Pagina episodului
Manage episode 364805601 series 3407441
Content provided by Blair Enns and Leah Power, Blair Enns, and Leah Power. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Blair Enns and Leah Power, Blair Enns, and Leah Power or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
Consultant and former Nike procurement manager Stuart Dunk joins Blair and Leah to talk about his vision for how the marketing procurement function should evolve, how agencies should push back on onerous demands, the surprise highlight of a marketing procurement professional’s week and much more.
…
continue reading
33 episoade
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