A View From The Top podcast

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Join host Adrian Cropley as he dives into the world of digital strategy and data-driven insights with Asha Oberoi , Managing Director and Head of Digital and Insights at FTI Consulting . With over 20 years of experience in media and consulting, Asha shares her journey from an early fascination with news and information to becoming a leader in using data to shape digital strategies. Discover her insights on the importance of data in communication, the challenges of navigating the digital landscape, and the critical role of instinct and bravery in forging a successful career. Tune in for valuable tips, engaging stories, and the passionate plea for communicators to embrace data-driven decision-making. Don't miss this enlightening conversation from 'A View From the Top'! Also register for the free event featuring Asha Oberio, Adrian Cropley and Alex Manchester 'Why Comms Leaders Must Act Now on Data, AI and Social Support the show Get ahead in your career as a communication professional or build communication capabilities for your organisation. Contact the Centre for Strategic Communication Excellence today: https://www.thecsce.com/…

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Episode 45 - Anthea Cudworth 27:25

acum 7 weeks27:25

27:25

In this episode, host Adrian Cropley has a chat with Anthea Cudworth , a Fellow at the Centre for Strategic Communication Excellence . Anthea takes us on a journey through her fascinating career, which kicked off with a science degree and financial roles in London. She later found herself leading corporate communication teams for big names like Royal Dutch Shell, Telstra, and the Commonwealth Bank of Australia. Now, she heads up corporate affairs at the NSW Environmental Protection Authority. Anthea talks about the twists and turns in her career and the lessons she’s learned, especially about staying truthful, using measurement to show impact, and the importance of lifelong learning in communication. Beyond work, she’s deeply committed to giving back, with leadership roles in Scouts Australia and the IABC Awards Committee , showcasing her focus on governance and strategic leadership. Tune in for her pearls of wisdom and some top advice for those looking to make their mark in the world of communication. Support the show Get ahead in your career as a communication professional or build communication capabilities for your organisation. Contact the Centre for Strategic Communication Excellence today: https://www.thecsce.com/…

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Episode 44 - Kane Errol Choa 24:56

acum 19 weeks24:56

24:56

From media to corporate leadership is the best description of this episode of 'A View From The Top' where Adrian interviews Kane Erroll Choa , Vice President of Corporate Communications at ABS-CBN Corporation in the Philippines. With over 30 years of experience, Kane's career highlights an unexpected transition from broadcast journalism to corporate communications, shaped by his educational background at the London School of Economics and strong mentorship from industry leaders like Bong Osorio and past VFTT guest Ritzi Ronquillo . Discover Kane's insights on continuous learning, digital communication evolution, and the importance of aligning personal and company values. Kane also shares invaluable advice for young professionals, emphasising adaptability, stakeholder relationships, and excellence in communication. Finally, get a sneak peek at the upcoming Fusion 2025 conference in Manila. This episode is a treasure trove of tips and inspiration for communication professionals. Support the show Get ahead in your career as a communication professional or build communication capabilities for your organisation. Contact the Centre for Strategic Communication Excellence today: https://www.thecsce.com/…

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Episode 43 - Ritzi Villarico-Ronquillo, APR, IABC Fellow 28:50

acum 26 weeks28:50

28:50

In this episode, I chat with Ritzy Villarico Ronquillo , a leading communication professional and IABC Fellow from the Philippines. Ritzy shares her extensive career journey in communication, spanning over three decades. She recounts her early influences, such as co-curricular involvement in school and community leadership, and her strategic roles in various industries, including energy and manufacturing. Ritzy also discusses the importance of mentorship, volunteer work, and understanding the business landscape to be an effective communication leader. The episode highlights her approach to crisis management, stakeholder relations, and the integration of communication with business strategy. Support the show Get ahead in your career as a communication professional or build communication capabilities for your organisation. Contact the Centre for Strategic Communication Excellence today: https://www.thecsce.com/…

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Episode 42 - Charu Raizada 34:52

acum 47 weeks34:52

34:52

In this episode Charu Raizada , a seasoned integrated communication consultant, delves into her expansive 25 year-year career journey. Based in Delhi, India, Charu speaks with Adrian about her diverse experience in crisis management, ESG, and leadership communication. Charu shares her early career ambitions, her shift into public relations, and her evolution into a specialist in integrated communication. She highlights the importance of being a trusted partner, and staying informed and creative in communication roles. Charu's story also touches on her impactful work in corporate communication and her current dedication to the social sector, with a particular focus on women's empowerment, mental health, and sustainability initiatives. Here are some links to Charu's thought leadership: Redefining corporate narratives with ESG communication Internal communications takes the driver seat Hybridism the new buzzword Support the show Get ahead in your career as a communication professional or build communication capabilities for your organisation. Contact the Centre for Strategic Communication Excellence today: https://www.thecsce.com/…

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Episode 41 - Michael Nord, SCMP 36:11

acum 1 year36:11

36:11

Michael Nord is a certified strategic communication management professional with over 25 years of experience in leadership, strategic communication and change. This is our second interview with Michael as he shares his journey from the armed forces to communication advisor, emphasising the skills he gained in the military that aided his corporate success. He highlights his time at Philips and his role in high-tech PR, stressing the importance of aligning communication efforts with corporate strategy and leveraging data and AI for insights. Michael shares his advice with communication professionals to help them enhance their listening skills, build relationships, and integrate technology into their strategy. This episode offers invaluable insights into strategic, technology-driven communication practices, especially as we move deeper into the world of AI. Support the show Get ahead in your career as a communication professional or build communication capabilities for your organisation. Contact the Centre for Strategic Communication Excellence today: https://www.thecsce.com/…

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Episode 40 - Ulrike Seminati 36:07

acum 1 year36:07

36:07

In this episode we explore the fantastic career trajectory of Zurich-based leadership and communication coach Ulrike Seminati, a former C-level communication advisor. We discuss Ulrike's career journey, from roles in internal communication in the automotive, broadcasting, and chemical industries to becoming a C-level executive in a pharmaceutical company. Ulrike, who is wonderfully humble yet brave, explains her unique approach of combining training and coaching to help leaders communicate more authentically. We also discuss the changing nature of corporate communication, stressing the importance of human-to-human interactions, the value of leaders’ communication authenticity, and the significance of acknowledging individuality in corporate messages. Ulrike shares some exciting stories from her past, such as planning events in different cultures, taking on some ambitious projects and her tips for working with the C-suite. Support the show Get ahead in your career as a communication professional or build communication capabilities for your organisation. Contact the Centre for Strategic Communication Excellence today: https://www.thecsce.com/…

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Episode 39 - Tarek Kamil 37:41

acum 1 year37:41

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Today's guest is an innovator and leader in the telecommunications space. Tarek Kamil is the CEO and founder of Cerkl Broadcast, an internal communication platform supporting employee engagement. During this episode we explore Tarek's entrepreneurial journey that has seen him delve deep into the realms of digitalisation and data-driven value creation. As a former executive director of Online Strategies for Info Motion Sports IST and VP of Interactive Games for Fox Sports, he shared his passion for problem-solving and how that led to his fascination with artificial intelligence (AI). Drawing from his personal experience and grounding in cognitive psychology and psycholinguistics, Tarek shares insights on how AI is revolutionising the field of communication, the potential challenges AI might pose, and his enthusiasm for AI-driven growth. Tarek has genuinely had a career where opportunity has seen him navigate his course from a passion for digital to supporting value-driven internal communication. Support the show Get ahead in your career as a communication professional or build communication capabilities for your organisation. Contact the Centre for Strategic Communication Excellence today: https://www.thecsce.com/…

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Episode 38 - Rob Briggs, CIIC, FRSA 37:10

acum 1 year37:10

37:10

It's evident that Rob and I haven't caught up in a while, as we delved deep into the distant past. But what struck me during our conversation was the incredible wealth of knowledge and experience this man possesses. Rob boasts an impressive resume: he's a certified member of the Institute of Internal Communication, a Fellow of the Royal Society for Arts, Manufactures and Commerce, and a Patron of the Royal Scottish Academy of Arts and Architecture. In this episode, he generously shares insights from his remarkable 30+ years of working with major global organisations. Rob takes us on a journey through his extensive career, where he served as the head of internal communication and change functions for some of the world's top organisations. During our candid interview, Rob fearlessly shares both the highs and lows of his journey. He's not just an award winner and author, he's also a dedicated lifelong learner with multiple degrees under his belt. His latest publication, 'Organizational Trust: Culture, Context, and Communication,' can be found in the IABC Guide for Practical Business Communication. In addition to his professional accomplishments, Rob has embarked on a new venture. He recently co-founded and now serves as the director of Greystone Gallery, a captivating new art destination in Edinburgh. Support the show Get ahead in your career as a communication professional or build communication capabilities for your organisation. Contact the Centre for Strategic Communication Excellence today: https://www.thecsce.com/…

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Episode 37 - Fady Ramzy 22:59

acum 1 year22:59

22:59

In the dynamic world of social media, digital communication, and online marketing, few possess the expertise and adaptability of Fady Ramzy . With an impressive career spanning more than 25 years, Fady has been a constant force of innovation and transformation. Fady's journey began in the tech realm, where he laid the foundation for his illustrious career. As the digital landscape evolved, so did he, seamlessly reinventing himself time and again to stay ahead of the curve. Fady's passion for business and communication knows no bounds. He's not just a consultant; he's the go-to advisor for some of the world's biggest companies and brands, helping them amplify their online reputations. Beyond consultancy, Fady dons the hat of professional trainer and serves as an adjunct faculty member at the American University in Cairo. His commitment to education extends to volunteering, where he has been a stalwart contributor to the Project Management Institute (PMI) for several years. Fady's mission extends to the individual level. He's all about empowering the personal brands of coaches and C-level executives on the dynamic platform that is LinkedIn. It's not every day you come across a solopreneur with such a diverse and impactful journey. Fady's story is a testament to the power of adaptability, expertise, and unwavering passion. Support the show Get ahead in your career as a communication professional or build communication capabilities for your organisation. Contact the Centre for Strategic Communication Excellence today: https://www.thecsce.com/…

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Episode 36 - Jyoti Khan SCMP 30:55

acum 2 years30:55

30:55

Singapore-based Jyoti Khan SCMP has built an enviable career over the last 20 years, rising to the top in internal communication for one of the world's biggest brands. After a stint in agency life, where she worked with some of the best technology, telecom, IT services, and financial brands in India, Asia and around the globe, it was only natural Jyoti would eventually co-found her own consultancy. Bricks and Clicks is a strategic communication consultancy helping businesses lead through change and unlock opportunities for innovation, creativity and growth. Jyoti is passionate about working with leaders to energise and align teams to a common purpose, inspire change and help them build great organisational cultures. She is a former member of the Forbes Communications Council and immediate past chair of the Asia-Pacific Board of the International Association of Business Communicators (IABC). In this episode, she shares her career journey and the opportunities she has had to build a senior career in the communication profession. She also talks about the upcoming IABC Asia-Pacific Fusion Conference , and the value of networks and connections. Support the show Get ahead in your career as a communication professional or build communication capabilities for your organisation. Contact the Centre for Strategic Communication Excellence today: https://www.thecsce.com/…

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Episode 35 - Howard Krais 40:08

acum 2 years40:08

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Howard Krais is an award-winning leader in the communication world with over 25 years' experience working globally in senior corporate and agency roles. His genuine kindness sets him apart as one of the most delightful individuals you'll ever come across. It’s no surprise then that the consultancy he recently co-founded with his business partner Ann-Marie Blake (a previous podcast guest of ours), is called True. Together they help organisations build winning cultures through maximising the potential of their people. Howard is the former head of employee experience at sustainable technologies company, Johnson Matthey and has worked in senior communication roles for organisations such as GSK and Ernst and Young. A community man at heart, Howard led the UK chapter of the International Association of Business Communicators as president from 2018 to 2020. He has been involved with countless other committees in our profession and wider community, including serving as chair of the Wealdstone Football Club in London. Support the show Get ahead in your career as a communication professional or build communication capabilities for your organisation. Contact the Centre for Strategic Communication Excellence today: https://www.thecsce.com/…

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Episode 34 - Priya Sarma ABC 35:54

acum 2 years35:54

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Today's guest is a powerhouse executive communication leader with an enviable career. Priya Sarma is the head of corporate affairs and sustainability for Unilever Middle East and Turkey and an influential board advisor who is passionate about ESG. She made the shift from the world of advertising to marketing and communication and is a current board member of the Advertising Business Group, a non-profit organisation she established in 2016, which advocates for responsible advertising and communication. Priya was also selected as one of the Top 10 Marketing Game Changers in 2020 by Campaign Magazine. In this episode, we talk about the value of learning and development and the power of gaining certification to position your communication career. We also talk candidly about the middle eastern market, more specifically about the United Arab Emirates and her rise to senior ranks as an executive leader. Support the show Get ahead in your career as a communication professional or build communication capabilities for your organisation. Contact the Centre for Strategic Communication Excellence today: https://www.thecsce.com/…

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Episode 33 - Jenni Field 31:51

acum 2 years31:51

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Jenni Field is truly Redefining Communications . It’s not just the name of her business – she helps organisations go from chaos to calm, transforming them by improving communication. In this episode, Jenni – a powerhouse of internal communication – talks about her career trajectory from communication officer to business entrepreneur and how she uses her strategic prowess to get business outcomes for her clients. We talked in depth about delivering value to an organisation and leading as a senior advisor. We even took a trip down memory lane, exploring the early days of internal communication. Jenni is the author of Influential Internal Communication and produces two podcasts, Redefining Communications and Calm Edged Rebels , which she hosts with former A View from the Top guests, Advita Patel and Trudy Lewis . She is a chartered PR practitioner, a fellow of the Chartered Institute of Public Relations, an accredited facilitator and certified company director. Listen for Jenni’s pearls of wisdom for getting ahead in your communication career. Support the show Get ahead in your career as a communication professional or build communication capabilities for your organisation. Contact the Centre for Strategic Communication Excellence today: https://www.thecsce.com/…

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Episode 32 - Dr Aniisu K. Verghese 30:07

acum 2 years30:07