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E63: We go deep into FE&HE marketing with Nathan Monk & Rebecca Roberts

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Content provided by Ruth Dale. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Ruth Dale or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

Happy 2024!

In today's episode we welcome Nathan Monk and Rebecca Roberts as we go deep into Behaviour Change and Further Education and Higher Education.

Nathan Monk is cofounder of Smile and one of the brains behind Prospectus Plus, the innovative and personalised prospectus solution that is transforming the conversation around digitally tailoring recruitment journeys. We talk about how those shifts in recent years align to wider behaviours when it comes to tech, and why understanding human nature can help advance your campaign strategies.

Rebecca Roberts is founder of Thread & Fable a youth agency and an expert in Higher Ed & Further Ed marketing. A specialist in youth agency she is a huge advocate for putting the audience at the centre of planning and targeting your audience - knowing where you fit in their lives.

To go deeper into Behaviour Change Marketing and FE&HE join us on 29th February 2024

www.behaviourchange.marketing/FEHE

  continue reading

62 episoade

Artwork
iconDistribuie
 
Manage episode 395552332 series 3365571
Content provided by Ruth Dale. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Ruth Dale or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

Happy 2024!

In today's episode we welcome Nathan Monk and Rebecca Roberts as we go deep into Behaviour Change and Further Education and Higher Education.

Nathan Monk is cofounder of Smile and one of the brains behind Prospectus Plus, the innovative and personalised prospectus solution that is transforming the conversation around digitally tailoring recruitment journeys. We talk about how those shifts in recent years align to wider behaviours when it comes to tech, and why understanding human nature can help advance your campaign strategies.

Rebecca Roberts is founder of Thread & Fable a youth agency and an expert in Higher Ed & Further Ed marketing. A specialist in youth agency she is a huge advocate for putting the audience at the centre of planning and targeting your audience - knowing where you fit in their lives.

To go deeper into Behaviour Change Marketing and FE&HE join us on 29th February 2024

www.behaviourchange.marketing/FEHE

  continue reading

62 episoade

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