Join host and Harvard Business School Online Creative Director Chris Linnane as he sits down with HBS faculty to discuss business education in a way that’s both entertaining and insightful. The Parlor Room is your key to breaking down academic theory without sacrificing depth—all while gaining practical takeaways for navigating the business world.
…
continue reading
Content provided by Graham Allcott. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Graham Allcott or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
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Leadership Lessons from a Life at NIKE with Greg Hoffman
Manage episode 329785176 series 1679603
Content provided by Graham Allcott. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Graham Allcott or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
My guest in this episode is Greg Hoffman. Greg spent many years in one of the coolest jobs in the world as Chief Marketing Officer for Nike. He's also the author of a new book about his experiences ‘Emotion by Design: Creative Leadership Lessons from a Life at Nike’.
In this episode, we talk about some of the marketing campaigns that took Nike to another level, the importance of emotion and empathy in business and why diversity increases productivity. Greg also talks about his experience of finding his birth parents last year and settles the debate whether Nike is pronounced "Nike" or "Nikey".
Enjoy!
Special thanks to Penguin Random House UK.
✔ Links:
Buy ‘Emotion By Design: Creative Leadership Lessons from a Life at Nike’:
https://www.amazon.com/Emotion-Design-Creative-Leadership-Lessons/dp/1538705591
Follow Greg:
https://www.themodernarena.com/
https://www.instagram.com/ghoff70/
https://www.linkedin.com/in/greg-hoffman-1b196a25
Subscribe to Graham's Newsletter:
https://www.grahamallcott.com/sign-up
Our Show Sponsors: Think Productive - Time Management Training:
http://www.thinkproductive.com
Useful links:
https://www.grahamallcott.com/links
Hosted on Acast. See acast.com/privacy for more information.
233 episoade
Distribuie
Manage episode 329785176 series 1679603
Content provided by Graham Allcott. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Graham Allcott or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
My guest in this episode is Greg Hoffman. Greg spent many years in one of the coolest jobs in the world as Chief Marketing Officer for Nike. He's also the author of a new book about his experiences ‘Emotion by Design: Creative Leadership Lessons from a Life at Nike’.
In this episode, we talk about some of the marketing campaigns that took Nike to another level, the importance of emotion and empathy in business and why diversity increases productivity. Greg also talks about his experience of finding his birth parents last year and settles the debate whether Nike is pronounced "Nike" or "Nikey".
Enjoy!
Special thanks to Penguin Random House UK.
✔ Links:
Buy ‘Emotion By Design: Creative Leadership Lessons from a Life at Nike’:
https://www.amazon.com/Emotion-Design-Creative-Leadership-Lessons/dp/1538705591
Follow Greg:
https://www.themodernarena.com/
https://www.instagram.com/ghoff70/
https://www.linkedin.com/in/greg-hoffman-1b196a25
Subscribe to Graham's Newsletter:
https://www.grahamallcott.com/sign-up
Our Show Sponsors: Think Productive - Time Management Training:
http://www.thinkproductive.com
Useful links:
https://www.grahamallcott.com/links
Hosted on Acast. See acast.com/privacy for more information.
233 episoade
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Similar cu Beyond Busy
Join host and Harvard Business School Online Creative Director Chris Linnane as he sits down with HBS faculty to discuss business education in a way that’s both entertaining and insightful. The Parlor Room is your key to breaking down academic theory without sacrificing depth—all while gaining practical takeaways for navigating the business world.
…
continue reading
1
The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.
Brian Burns
No BS Allowed - Are you sick of empty suits telling you to work harder? - Learn about The Maverick Selling Method, which models the world's best salespeople and what they do differently. If you are in sales and are passionate about selling, you will like this podcast. The focus is on b2b sales and selling. If you are selling or in sales, this podcast is for you. I cover cold calling, spin selling, challenger sale, solution selling, and advanced selling skills. Strategic selling, LinkedIn, sa ...
…
continue reading
How can business help solve society’s biggest challenges? Welcome to Series 3 of Take on Tomorrow, the award-winning podcast from PwC that examines the biggest problems facing society and the role business can—and should—play in solving them. This series, we’re welcoming broadcaster and journalist Femi Oke to the show. She joins podcaster and journalist Lizzie O’Leary, and together with industry innovators, tech trailblazers and visionary leaders from around the globe, they’ll explore timely ...
…
continue reading
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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continue reading
Asian Efficiency is the leading website on time management and productivity. Learn how to be efficient, get things done (GTD), and stay motivated.
…
continue reading
Welcome to the What’s Next! Podcast. I’ve met so many brilliant people as I traveled the globe and have had some fascinating conversations that I’ve wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have ...
…
continue reading
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…
continue reading
The Greatness Machine is on a Quest to Maximize the Human Experience! Join Award Winning CEO and Author, Darius Mirshahzadeh (pron. Mer-shaw-za-day), as he interviews some of the greatest minds in the world―turning their wisdom and experience into learnings and advice you can use in your life so that you can level up and create greatness. Join Darius as he goes deep with guests like: Moby, Seth Godin, Gabby Reece, Amanda Knox, UFC Ring Announcer Bruce Buffer, Former FBI Negotiator Chris Voss ...
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continue reading
Formerly The Accidental Creative. Being a creative professional should be the greatest job in the world. You get to solve problems, express yourself, bring something new into the world and you get paid to do it. What's not to love. Yet every day, creative pros face, tremendous pressure and uncertainty. The temptation is just to play it safe, surrender to distraction and settle for less than your best daily creative is about making sure that's not your story. Each episode focuses on a topic r ...
…
continue reading
Call them changemakers. Call them rule breakers. We call them Redefiners. And in this provocative podcast, we explore how daring leaders from across industries and around the globe are redefining their organizations—and themselves—to create extraordinary impact in today’s rapidly changing world. In each episode, Russell Reynolds Associates Leadership Advisor Hoda Tahoun and former CEO Clarke Murphy host engaging, purposeful conversations with leaders in and out of the business world who shar ...
…
continue reading
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