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Content provided by Kim Stewart, Podcast Coach for Nonfiction Authors, Christian Entrepreneur, Kim Stewart, Podcast Coach for Nonfiction Authors, and Christian Entrepreneur. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kim Stewart, Podcast Coach for Nonfiction Authors, Christian Entrepreneur, Kim Stewart, Podcast Coach for Nonfiction Authors, and Christian Entrepreneur or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
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106. Tapping Into Reader's Needs as a Relatable Brand with Lisa Schell
Manage episode 381756216 series 2950503
Content provided by Kim Stewart, Podcast Coach for Nonfiction Authors, Christian Entrepreneur, Kim Stewart, Podcast Coach for Nonfiction Authors, and Christian Entrepreneur. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kim Stewart, Podcast Coach for Nonfiction Authors, Christian Entrepreneur, Kim Stewart, Podcast Coach for Nonfiction Authors, and Christian Entrepreneur or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
📲 Send Kim feedback on this episode
Do you struggle with how to really connect with your target readers on an emotional level? Want them to see that your content or book is just the resource they need?
That's what we're learning today from my guest Lisa Schell, Brand Communications Consultant. Lisa shares about:
- Tapping into the "need beneath the need" that we often overlook;
- How to find just the right words to connect with readers; and
- How Jesus gives us a perfect example with his empathetic brand.
CONNECT WITH LISA:
Website
Book a call
CONNECT WITH KIM:
Instagram
JUMPSTART YOUR PODCAST PITCHING (FREE TRAINING):
http://kimstewartmarketing.com/jumpstart/
157 episoade
106. Tapping Into Reader's Needs as a Relatable Brand with Lisa Schell
Book Marketing Mania - Start a Podcast, Guest on Podcasts, Grow Your Author Platform
Distribuie
Manage episode 381756216 series 2950503
Content provided by Kim Stewart, Podcast Coach for Nonfiction Authors, Christian Entrepreneur, Kim Stewart, Podcast Coach for Nonfiction Authors, and Christian Entrepreneur. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kim Stewart, Podcast Coach for Nonfiction Authors, Christian Entrepreneur, Kim Stewart, Podcast Coach for Nonfiction Authors, and Christian Entrepreneur or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
📲 Send Kim feedback on this episode
Do you struggle with how to really connect with your target readers on an emotional level? Want them to see that your content or book is just the resource they need?
That's what we're learning today from my guest Lisa Schell, Brand Communications Consultant. Lisa shares about:
- Tapping into the "need beneath the need" that we often overlook;
- How to find just the right words to connect with readers; and
- How Jesus gives us a perfect example with his empathetic brand.
CONNECT WITH LISA:
Website
Book a call
CONNECT WITH KIM:
Instagram
JUMPSTART YOUR PODCAST PITCHING (FREE TRAINING):
http://kimstewartmarketing.com/jumpstart/
157 episoade
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Similar cu Book Marketing Mania - Start a Podcast, Guest on Podcasts, Grow Your Author Platform
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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continue reading
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…
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1
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continue reading
Introducing The Unshakeables, a new podcast from Chase for Business and iHeartMedia's Ruby Studio. Small businesses are the heart and soul of this country, but it takes a brave individual to start and run a company of their own. From mom-and-pop coffee shops to auto-detailing garages -- no matter the type of industry you’re in, every small business owner knows that the journey is full of the unexpected. A single moment may even change the course of your business forever. Those who stand firm ...
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continue reading
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…
continue reading
The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
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continue reading
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continue reading
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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continue reading
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continue reading
Welcome to the What’s Next! Podcast. I’ve met so many brilliant people as I traveled the globe and have had some fascinating conversations that I’ve wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have ...
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continue reading
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