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Writing Content That Converts (feat. Shondell Varciana)
Manage episode 346484252 series 3317856
Content provided by ClearBrand. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by ClearBrand or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
The goal of great content is to bridge the gap between the products you have and what your clients want. That means the key to great copy is getting to know your audience.
Join Shondell Varciana, founder of Varci Media, and your host Josh Ramsey as they discuss the intricacies of copywriting and how to produce convincing content that converts.
You’ll discover:
- How to identify your audience and recognize their paint points
- The secrets to producing solution-oriented copy that stays focused on the user
- How to identify and select topics for high-engagement blog content
Understanding where your customers are looking for solutions and being there is one of the best ways to learn about your audience and maximize availability. Learn why in this week’s podcast.
ClearBrand Social & Website
Website: https://clearbrand.com/
X (Twitter): /clearbrand_
LinkedIn: /clearbrand-co/
Instagram: /clearbrand_
Facebook: /clearbrandco
Newsletter: https://clearbrand.com/subscribe/
🛠️ Need help with your website or marketing? Click here: https://clearbrand.com/
55 episoade
Distribuie
Manage episode 346484252 series 3317856
Content provided by ClearBrand. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by ClearBrand or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
The goal of great content is to bridge the gap between the products you have and what your clients want. That means the key to great copy is getting to know your audience.
Join Shondell Varciana, founder of Varci Media, and your host Josh Ramsey as they discuss the intricacies of copywriting and how to produce convincing content that converts.
You’ll discover:
- How to identify your audience and recognize their paint points
- The secrets to producing solution-oriented copy that stays focused on the user
- How to identify and select topics for high-engagement blog content
Understanding where your customers are looking for solutions and being there is one of the best ways to learn about your audience and maximize availability. Learn why in this week’s podcast.
ClearBrand Social & Website
Website: https://clearbrand.com/
X (Twitter): /clearbrand_
LinkedIn: /clearbrand-co/
Instagram: /clearbrand_
Facebook: /clearbrandco
Newsletter: https://clearbrand.com/subscribe/
🛠️ Need help with your website or marketing? Click here: https://clearbrand.com/
55 episoade
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Similar cu ClearBrand Marketing Podcast
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
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…
continue reading
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continue reading
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…
continue reading
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…
continue reading
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continue reading
Welcome to the What’s Next! Podcast. I’ve met so many brilliant people as I traveled the globe and have had some fascinating conversations that I’ve wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have ...
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continue reading
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