How do I start an online business? How do I build a brand online? How do I get traffic and attention to my online business? The biggest question is, can I start a business online and replace my current JOB? Welcome to The Rock Your Brand podcast show where we answer ALL of these questions and a ton MORE! Scott Voelker, the host will share with you everything you need to know and help you to build a Future Proof Business that will allow you the ultimate Freedom. Scott shares tips and strategi ...
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continue reading
Content provided by Arik Hanson and Kevin Hunt, Arik Hanson, and Kevin Hunt. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Arik Hanson and Kevin Hunt, Arik Hanson, and Kevin Hunt or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
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165: Adding social channels, content program history lessons, avoiding 'link rot'
Manage episode 328989311 series 2286413
Content provided by Arik Hanson and Kevin Hunt, Arik Hanson, and Kevin Hunt. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Arik Hanson and Kevin Hunt, Arik Hanson, and Kevin Hunt or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
It might seem like your organization should be on every social media channel, but does it make strategic sense? We talk through some things to consider when evaluating adding a new channel. Also this month, a great idea to impress your boss, to show how your content and social media program has evolved. Plus, Arik has a more compelling way for your company's new hires to announce their big move on LinkedIn.
WHAT DO YOU THINK?
We want to hear from you! Contact us with your comment about the topics we talk about in this episode. Or, are you looking for advice on some aspect of your communications or marketing work? Ask away! We may include your comment or question on next month's show.
Record an audio comment or question (click the microphone at the bottom of HansonandHunt.com)
SPONSOR
EPISODE SUMMARY
Intro
Talking Point: How do you decide which channels to add?
Spotlight: Goop's 'Luxury Diaper'
Quick News & Quick Takes: Changes to the LinkedIn feed
Quick News & Quick Takes: Avoiding 'Link rot'
Quick News & Quick Takes: Show how your content program has evolved
Q&A: Kevin has an update on his new job
Closing: Arik's idea for companies to showcase new hires on LinkedIn
ARTICLES AND LINKS
Choosing the right social media channels for your business
Goop 'Luxury Diaper' is, of course, a poorly-timed PR stunt
Keeping your LinkedIn feed relevant and productive
At least 66.5% of links to sites in the last 9 years are dead
This is what a 15-year old content strategy looks like
Employer branding idea for new hires
FOLLOW HANSON AND HUNT
Show page - HansonandHunt.com
SIGN UP FOR ARIK'S WEEKLY NEWSLETTER
MARKETING PODCAST NETWORK
Hanson & Hunt is part of the Marketing Podcast Network, a community of like-minded podcasters in collaboration to offer advertisers a more effective and efficient way to reach prospective customers. Learn more at MarketingPodcasts.net.
Learn more about your ad choices. Visit megaphone.fm/adchoices
189 episoade
Distribuie
Manage episode 328989311 series 2286413
Content provided by Arik Hanson and Kevin Hunt, Arik Hanson, and Kevin Hunt. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Arik Hanson and Kevin Hunt, Arik Hanson, and Kevin Hunt or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
It might seem like your organization should be on every social media channel, but does it make strategic sense? We talk through some things to consider when evaluating adding a new channel. Also this month, a great idea to impress your boss, to show how your content and social media program has evolved. Plus, Arik has a more compelling way for your company's new hires to announce their big move on LinkedIn.
WHAT DO YOU THINK?
We want to hear from you! Contact us with your comment about the topics we talk about in this episode. Or, are you looking for advice on some aspect of your communications or marketing work? Ask away! We may include your comment or question on next month's show.
Record an audio comment or question (click the microphone at the bottom of HansonandHunt.com)
SPONSOR
EPISODE SUMMARY
Intro
Talking Point: How do you decide which channels to add?
Spotlight: Goop's 'Luxury Diaper'
Quick News & Quick Takes: Changes to the LinkedIn feed
Quick News & Quick Takes: Avoiding 'Link rot'
Quick News & Quick Takes: Show how your content program has evolved
Q&A: Kevin has an update on his new job
Closing: Arik's idea for companies to showcase new hires on LinkedIn
ARTICLES AND LINKS
Choosing the right social media channels for your business
Goop 'Luxury Diaper' is, of course, a poorly-timed PR stunt
Keeping your LinkedIn feed relevant and productive
At least 66.5% of links to sites in the last 9 years are dead
This is what a 15-year old content strategy looks like
Employer branding idea for new hires
FOLLOW HANSON AND HUNT
Show page - HansonandHunt.com
SIGN UP FOR ARIK'S WEEKLY NEWSLETTER
MARKETING PODCAST NETWORK
Hanson & Hunt is part of the Marketing Podcast Network, a community of like-minded podcasters in collaboration to offer advertisers a more effective and efficient way to reach prospective customers. Learn more at MarketingPodcasts.net.
Learn more about your ad choices. Visit megaphone.fm/adchoices
189 episoade
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Similar cu Hanson & Hunt
How do I start an online business? How do I build a brand online? How do I get traffic and attention to my online business? The biggest question is, can I start a business online and replace my current JOB? Welcome to The Rock Your Brand podcast show where we answer ALL of these questions and a ton MORE! Scott Voelker, the host will share with you everything you need to know and help you to build a Future Proof Business that will allow you the ultimate Freedom. Scott shares tips and strategi ...
…
continue reading
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continue reading
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…
continue reading
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continue reading
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…
continue reading
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continue reading
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