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104: Buying Habits Have Changed… Here’s How to Influence Buyers’ Decisions as a Social Media Manager

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Manage episode 412776354 series 2990445
Content provided by The Two Lauras. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The Two Lauras or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

How many ads have you seen today? Unless listening to this podcast is the very first thing you’ve done today (which we hope it is!), probably far more than you can count, which understandably can feel quite overwhelming. The rise of social media and influencers have made a lot of people feel like they’re being sold to all the time, so how can you, as a social media manager, feel confident that you are doing your level best to get your clients’ customers ready to purchase? We’re covering it all in today’s episode!

In this episode, we’re chatting about:

  • How social media and influencers have changed how we all buy things
  • What you might do to ensure that your clients’ audiences are in a buying state
  • The buying process and how to create content that covers every part of this
  • Consideration periods and the different reasons that people buy

Check out the full show notes at thetwolauras.com/ep104

Connect with us

If this episode has resonated or inspired you, take a screenshot and tag us in your stories @thetwolauras!

We would love to continue the conversation with you, so come and chat with us in TheSocialMediaManagersHub.com, our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras.

  continue reading

141 episoade

Artwork
iconDistribuie
 
Manage episode 412776354 series 2990445
Content provided by The Two Lauras. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The Two Lauras or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

How many ads have you seen today? Unless listening to this podcast is the very first thing you’ve done today (which we hope it is!), probably far more than you can count, which understandably can feel quite overwhelming. The rise of social media and influencers have made a lot of people feel like they’re being sold to all the time, so how can you, as a social media manager, feel confident that you are doing your level best to get your clients’ customers ready to purchase? We’re covering it all in today’s episode!

In this episode, we’re chatting about:

  • How social media and influencers have changed how we all buy things
  • What you might do to ensure that your clients’ audiences are in a buying state
  • The buying process and how to create content that covers every part of this
  • Consideration periods and the different reasons that people buy

Check out the full show notes at thetwolauras.com/ep104

Connect with us

If this episode has resonated or inspired you, take a screenshot and tag us in your stories @thetwolauras!

We would love to continue the conversation with you, so come and chat with us in TheSocialMediaManagersHub.com, our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras.

  continue reading

141 episoade

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