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Content provided by Chloe Thomas. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Chloe Thomas or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
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Advertising: Must-Know Google Ads Updates & Winning Strategies in 2024 with Becky Hopkin and Jonny Hyams, Digital Gearbox
Manage episode 423085858 series 3270990
Content provided by Chloe Thomas. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Chloe Thomas or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
Becky Hopkin and Jonny Hyams have both been on the show before – and this time we get them both!
Our favourite Google Ads experts from advertising agency Digital Gearbox.
In this episode, we discuss:
- What’s new in Google Ads
- What’s currently working
- And what’s still working well
Dive in:
[04:56] Google can use AI to track user data.
[09:36] Google AI chat box creates ad content.
[10:49] Search ads now have single shorter headlines.
[14:29] AI, smart bidding crucial for best results.
[17:42] Tip for using Performance Max.
[22:30] Insider Tips from Becky and Jonny!
Find the notes here: https://keepopt.com/208
Request your Performance Data Audit from Leaf now >>> https://keepopt.com/leaf
****
Get all the links and resources we mention & join our email list at https://keepopt.com
Love the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&A on Spotify.
Interested in being a Sponsor? go here: https://keepopt.com/sponsor
223 episoade
Distribuie
Manage episode 423085858 series 3270990
Content provided by Chloe Thomas. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Chloe Thomas or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
Becky Hopkin and Jonny Hyams have both been on the show before – and this time we get them both!
Our favourite Google Ads experts from advertising agency Digital Gearbox.
In this episode, we discuss:
- What’s new in Google Ads
- What’s currently working
- And what’s still working well
Dive in:
[04:56] Google can use AI to track user data.
[09:36] Google AI chat box creates ad content.
[10:49] Search ads now have single shorter headlines.
[14:29] AI, smart bidding crucial for best results.
[17:42] Tip for using Performance Max.
[22:30] Insider Tips from Becky and Jonny!
Find the notes here: https://keepopt.com/208
Request your Performance Data Audit from Leaf now >>> https://keepopt.com/leaf
****
Get all the links and resources we mention & join our email list at https://keepopt.com
Love the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&A on Spotify.
Interested in being a Sponsor? go here: https://keepopt.com/sponsor
223 episoade
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Similar cu Keep Optimising
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
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…
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…
continue reading
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…
continue reading
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…
continue reading
1
Wholesaling Inc with Brent Daniels
Find distressed properties for pennies on the dollar and turn them for huge profits!
Let’s face it, Real estate education has lost the script. Everybody “claims” to have the secret sauce. They get you to sign up, get you to bite on a “magic” formula, but there’s no real tools to get there. There’s so much talk, no practical steps. It’s not instructional, it’s hype. The ideas aren’t focused on your success, it’s focused on theirs. Well, it doesn’t have to be that way. If you’ve been searching for a way to escape the rat race and achieve true financial freedom wholesaling real ...
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continue reading
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…
continue reading
The Greatness Machine is on a Quest to Maximize the Human Experience! Join Award Winning CEO and Author, Darius Mirshahzadeh (pron. Mer-shaw-za-day), as he interviews some of the greatest minds in the world―turning their wisdom and experience into learnings and advice you can use in your life so that you can level up and create greatness. Join Darius as he goes deep with guests like: Moby, Seth Godin, Gabby Reece, Amanda Knox, UFC Ring Announcer Bruce Buffer, Former FBI Negotiator Chris Voss ...
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…
continue reading
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