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Communicating with Executives: Point First, Explanation Later
Manage episode 342978432 series 2995926
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At one point in my career, I started giving presentations to senior management - GMs, SVPs, and occasionally our Chief Product Officer.
When I first started giving those presentations, I would present my data, decision-making process, and the whole story before getting to the potential options for how we could move forward. These were usually strategy presentations and I thought the leaders needed to know basically everything I knew before they could help make an informed decision.
WRONG.
After a few months of this - and a few frustrated executives, some meetings that ended poorly, and complete confusion on my part - my boss took me aside and explained that executives think a little differently than someone on the ground.
You see, they do a lot of homework - usually. They’re caught up on the high points of the strategy. They know or don’t need to know all the details. They can ask if they want to know the details, so let’s just get to the point first.
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