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Shirley Lichti (Wilfrid Laurier University)

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Manage episode 365029703 series 1028192
Content provided by Marketing News Canada. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Marketing News Canada or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

The one where Darian chats with Shirley from Wilfrid Laurier University about:

  • How Shirley ended up teaching marketing at Wilfrid Laurier University and co-authoring a marketing textbook.
  • The marketing textbook - it’s focus on sustainability and Canadian stories.
  • The trends and changes Shirley sees in marketing education.

Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com.

Special Offer for Marketing News Canada Listeners

Unbounce can help you easily build landing pages, popups and sticky bars. Highly customizable and no coding required, anyone can get started on converting more traffic into leads, signups and sales.

Try it yourself with a free 14-day trial and get 20% off your first three months now!

https://unbounce.grsm.io/5cmrgz1mt3r6

Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a new digital marketing role, get that promotion, and amplify their current marketing roles. Learn more about Jelly Academy's 6 Week online bootcamp here: https://jellyacademy.ca/digital-marketing-6-week-program

Follow Marketing News Canada:

Twitter - twitter.com/MarketingNewsC2

Facebook - facebook.com/MarketingNewsCanada

LinkedIn - linkedin.com/company/marketing-news-canada

YouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNw

Website - marketingnewscanada.com

Follow Darian Kovacs:

Website - jellymarketing.com/darian

LinkedIn - linkedin.com/in/dariankovacs

Facebook - facebook.com/dariankovacspage

Instagram - instagram.com/dariankovacs

Twitter - twitter.com/dariankovacs

Follow Shirley Lichti:

LinkedIn - https://www.linkedin.com/in/shirleylichti/

Facebook - https://www.facebook.com/profile.php?id=100040277688838

Marketing Textbook - https://www.mheducation.ca/marketing-9781265247270-can-group


Advertising Inquiries: https://redcircle.com/brands
Privacy & Opt-Out: https://redcircle.com/privacy
  continue reading

462 episoade

Artwork
iconDistribuie
 
Manage episode 365029703 series 1028192
Content provided by Marketing News Canada. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Marketing News Canada or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

The one where Darian chats with Shirley from Wilfrid Laurier University about:

  • How Shirley ended up teaching marketing at Wilfrid Laurier University and co-authoring a marketing textbook.
  • The marketing textbook - it’s focus on sustainability and Canadian stories.
  • The trends and changes Shirley sees in marketing education.

Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com.

Special Offer for Marketing News Canada Listeners

Unbounce can help you easily build landing pages, popups and sticky bars. Highly customizable and no coding required, anyone can get started on converting more traffic into leads, signups and sales.

Try it yourself with a free 14-day trial and get 20% off your first three months now!

https://unbounce.grsm.io/5cmrgz1mt3r6

Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a new digital marketing role, get that promotion, and amplify their current marketing roles. Learn more about Jelly Academy's 6 Week online bootcamp here: https://jellyacademy.ca/digital-marketing-6-week-program

Follow Marketing News Canada:

Twitter - twitter.com/MarketingNewsC2

Facebook - facebook.com/MarketingNewsCanada

LinkedIn - linkedin.com/company/marketing-news-canada

YouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNw

Website - marketingnewscanada.com

Follow Darian Kovacs:

Website - jellymarketing.com/darian

LinkedIn - linkedin.com/in/dariankovacs

Facebook - facebook.com/dariankovacspage

Instagram - instagram.com/dariankovacs

Twitter - twitter.com/dariankovacs

Follow Shirley Lichti:

LinkedIn - https://www.linkedin.com/in/shirleylichti/

Facebook - https://www.facebook.com/profile.php?id=100040277688838

Marketing Textbook - https://www.mheducation.ca/marketing-9781265247270-can-group


Advertising Inquiries: https://redcircle.com/brands
Privacy & Opt-Out: https://redcircle.com/privacy
  continue reading

462 episoade

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