))
S2E6 Going from Idea to Product Launch in 16 Months
Manage episode 408947782 series 3436298
Content provided by Melissa Kwan. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Melissa Kwan or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
When Melissa first went to Todd with the idea of eWebinar, he wasn't immediately convinced the product was solving a much needed problem. She engaged him as a contractor to write the first version of the website which started with competitive research. During that process, he grew passionate about the idea because he identified a gap in the market for a product that could offer a superior automated webinar experience.
On this episode, Todd describes the process he went through in doing market research and how he came up with the set of launch features. Melissa and Todd also discuss how they strategically cut things down to speed up their launch date, otherwise they would've been stuck in a perpetual rabbit hole of never-ending development.
Contact ProfitLed
- Tweet us at @profitledfm.
- Find show notes of each episode on ProfitLed.fm.
Connect with our host
- Follow Melissa Kwan on LinkedIn where she share stories & lessons from her founder journey weekly.
- Follow @themelissakwan on Instagram, TikTok, Twitter and YouTube where she shares short videos of business advice and other truth-bomb sound bites.
This podcast was brought to you by eWebinar.
Learn more at ewebinar.com and find out how you can turn pre-recorded videos into automated webinars that perform better than a live webinar.
Thanks for listening!
33 episoade
Distribuie
