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Jonathan Neman, co-CEO, Sweetgreen, and Emily Weiss, CEO, Glossier

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Content provided by Vox Media Podcast Network. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Vox Media Podcast Network or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

Sweetgreen co-CEO Jonathan Neman and Glossier CEO Emily Weiss talk with Recode’s Dan Frommer and Racked’s Cheryl Wischhover about how they use digital channels to market food and beauty products, respectively. Weiss says Glossier’s No. 1 outlet is the blog Into the Gloss, and argues that it’s a two-way conversation, rather than a one-way publishing outlet. Neman says Sweetgreen is a “product company, not a restaurant company,” because tech enables a completely different way of thinking about who its customers are and how its stores should be designed. They agree that creating a sense of community and experience for customers is not a choice — to survive, it’s a requirement.

Learn more about your ad choices. Visit podcastchoices.com/adchoices

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189 episoade

Artwork
iconDistribuie
 
Manage episode 187401360 series 115262
Content provided by Vox Media Podcast Network. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Vox Media Podcast Network or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

Sweetgreen co-CEO Jonathan Neman and Glossier CEO Emily Weiss talk with Recode’s Dan Frommer and Racked’s Cheryl Wischhover about how they use digital channels to market food and beauty products, respectively. Weiss says Glossier’s No. 1 outlet is the blog Into the Gloss, and argues that it’s a two-way conversation, rather than a one-way publishing outlet. Neman says Sweetgreen is a “product company, not a restaurant company,” because tech enables a completely different way of thinking about who its customers are and how its stores should be designed. They agree that creating a sense of community and experience for customers is not a choice — to survive, it’s a requirement.

Learn more about your ad choices. Visit podcastchoices.com/adchoices

  continue reading

189 episoade

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