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Content provided by Aaron Zakowski. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Aaron Zakowski or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
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Leveraging AppSumo for Product Led Growth with Nachum Kligman
Manage episode 361546629 series 3470104
Content provided by Aaron Zakowski. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Aaron Zakowski or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
In this episode of the SaaS Marketing Superstars podcast, I spoke with Nachum Kligman. Nachum is a serial entrepreneur and currently the founder and CEO of Book Like A Boss, an all-in-one platform helping entrepreneurs and companies to create optimized landing pages that convert your visitors into scheduled meetings and customers. Episode Highlights:●Nachum talks about the major pain point he experienced that led to creating Book Like A Boss (0:25)●Why he chose to initially bootstrap Book Like A Boss instead of going after VC funding (2:50)●Key strategies he adopted to grow Book Like A Boss to over 60,000 users in five years (4:20)●How he leveraged Appsumo to grow his userbase and maximize revenue despite offering lifetime access (6:27)●Why Book Like A Boss is launching a new partner program to supercharge product growth (9.11)●Why he is serious about inbound sales strategy for the company service plans Book Like A Box is offering (13:08)●New growth opportunities they are presently exploring at Book Like A Box (14.00)●The biggest struggle he has experienced while running the company (16.48)●Favorite books, apps and business leaders to follow (18:05)Check out the show notes and get links to all the resources mentioned in this episode here: https://aaronzakowski.com/podcast-appsumo-product-led-growth-nachum-kligman/
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45 episoade
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Manage episode 361546629 series 3470104
Content provided by Aaron Zakowski. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Aaron Zakowski or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
In this episode of the SaaS Marketing Superstars podcast, I spoke with Nachum Kligman. Nachum is a serial entrepreneur and currently the founder and CEO of Book Like A Boss, an all-in-one platform helping entrepreneurs and companies to create optimized landing pages that convert your visitors into scheduled meetings and customers. Episode Highlights:●Nachum talks about the major pain point he experienced that led to creating Book Like A Boss (0:25)●Why he chose to initially bootstrap Book Like A Boss instead of going after VC funding (2:50)●Key strategies he adopted to grow Book Like A Boss to over 60,000 users in five years (4:20)●How he leveraged Appsumo to grow his userbase and maximize revenue despite offering lifetime access (6:27)●Why Book Like A Boss is launching a new partner program to supercharge product growth (9.11)●Why he is serious about inbound sales strategy for the company service plans Book Like A Box is offering (13:08)●New growth opportunities they are presently exploring at Book Like A Box (14.00)●The biggest struggle he has experienced while running the company (16.48)●Favorite books, apps and business leaders to follow (18:05)Check out the show notes and get links to all the resources mentioned in this episode here: https://aaronzakowski.com/podcast-appsumo-product-led-growth-nachum-kligman/
…
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Similar cu SaaS Marketing Superstars
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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