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The Future of Product-led Sales with Alexa Grabell from Pocus

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Manage episode 302947130 series 2176586
Content provided by ChartMogul. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by ChartMogul or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

Alexa and I discuss:

  • The myth of a no sales product-led growth
  • Repeatable trends, Tests, and Metrics: When this happens, know why it will happen
  • Marketing-qualified leads versus product-qualified leads
  • Combine customer firmographic data and product usage to get to closed-won
  • When to you add a sales team to your self-serve model
  • Lead scoring and prioritization
  • How to test and measure the benefits of your product-led sales motion
  • Community: where to talk and read about product-led sales

Hope you enjoy this SaaS Open Mic episode!

Resources

Alexa Grabell on LinkedIn

Alexa Grabell on Twitter

Pocus

  continue reading

55 episoade

Artwork
iconDistribuie
 
Manage episode 302947130 series 2176586
Content provided by ChartMogul. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by ChartMogul or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

Alexa and I discuss:

  • The myth of a no sales product-led growth
  • Repeatable trends, Tests, and Metrics: When this happens, know why it will happen
  • Marketing-qualified leads versus product-qualified leads
  • Combine customer firmographic data and product usage to get to closed-won
  • When to you add a sales team to your self-serve model
  • Lead scoring and prioritization
  • How to test and measure the benefits of your product-led sales motion
  • Community: where to talk and read about product-led sales

Hope you enjoy this SaaS Open Mic episode!

Resources

Alexa Grabell on LinkedIn

Alexa Grabell on Twitter

Pocus

  continue reading

55 episoade

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