Ask Tiffany: How can I build a sustainable, cash pay practice when the expectation in my town is that therapists see 35-40 clients/week and charge very little?

The Money Sessions

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In this episode, we dive in to answer a listener question from Leah. She asks, how can I build a sustainable, cash pay practice when the expectation in my town is that therapists see 35-40 clients/week and pay very little?

Many therapists we’ve worked with in LIMB have had an internal conflict around the desire to 1) continue serving clients who cannot pay a higher fee and 2) earn enough to take care of themselves and their families.

So, can you have the best of both worlds?!

If you’re looking for the reality-based resolution, you won’t want to miss today’s episode.

In this episode, we’ll discuss:

How industry-specific professional norms unconsciously frame the internal and external fee raise discussion against your best interests;

How location-based cultural norms bias your beliefs about what’s possible for your practice;

Why making decisions about your future caseload based on your current caseload is rooted in cognitive present bias;

The #1 action step Leah needs to take right now to move towards her $150/session, cash pay practice.

Resources mentioned:

Fun with Fees Calculator