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Political Marketing, Digital Strategy, and Social Media for the Andrew Yang 2020 Campaign, with Andrew Frawley

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Manage episode 296025444 series 1401914
Content provided by Michael Bossetta. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Michael Bossetta or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

Andrew Frawley, former Director of Marketing at Yang2020, shares his experience running marketing and digital strategy for Andrew Yang's 2020 campaign. Andrew discusses the role of social media for outsider campaigns, challenges in establishing growth on social media, and the role of podcasts for political campaigns. We also discuss campaign slogans, differences between outsider and mainstream campaigns, and Facebook groups as organizing hubs.
Check out Andrew's website for more experiences from the campaign!

  continue reading

176 episoade

Artwork
iconDistribuie
 
Manage episode 296025444 series 1401914
Content provided by Michael Bossetta. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Michael Bossetta or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

Andrew Frawley, former Director of Marketing at Yang2020, shares his experience running marketing and digital strategy for Andrew Yang's 2020 campaign. Andrew discusses the role of social media for outsider campaigns, challenges in establishing growth on social media, and the role of podcasts for political campaigns. We also discuss campaign slogans, differences between outsider and mainstream campaigns, and Facebook groups as organizing hubs.
Check out Andrew's website for more experiences from the campaign!

  continue reading

176 episoade

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