How to Market Your Online Fitness Business in 2024

Strength Matters

Welcome to another episode of our podcast, where we delve deep into the art and science of marketing your online fitness business in 2024. Whether you're a seasoned pro looking to up your game or just starting out on your fitness entrepreneurship journey, this episode packs a punch with actionable strategies, insider tips, and real-world wisdom to get your business noticed and thriving. Join us as we uncover the secrets to standing out in a crowded digital landscape and learn how to turn your passion for fitness into a profitable venture.

Timeline Summary:

• [00:01:22] Blog Creation Essentials
• [00:03:32] Mastering Local SEO
• [00:06:02] Social Media Strategy Simplified
• [00:08:25] Leveraging Customer Testimonials
• [00:10:50] Kickstarting a Referral Program

Key Takeaways:

1. Creating a Value-Packed Blog: Learn why blogging is a cornerstone of digital marketing and how to craft content that attracts and retains your target audience.
2. Optimizing for Local SEO: Discover the importance of local SEO and Google My Business to ensure your fitness service ranks high in local searches.
3. Effective Social Media Presence: Tips on maintaining a consistent and engaging presence on social media without the overwhelm.
4. The Power of Customer Testimonials: Understand how to gather and utilize testimonials to boost credibility and attract new clients.
5. Implementing a Referral Program: Strategies for developing a referral program that rewards your existing clients and attracts new ones.

Websites & Links Mentioned:

• Strength Matters
• Free Strategy Call

Quotes:
"96% of websites get no traffic. If you aren't marketing yourself, you're invisible." - Josh Kennedy
"Your digital storefront is your website. Don't just rent space on social media." - Andrew Wallis
"SEO is helping your future clients find answers to their questions." - Andrew Wallis
"Consistency on social media is key, even if it's once a week." - Andrew Wallis
"Earn, ask, and reward. The EAR principle for gathering testimonials." - Andrew Wallis

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FREE Downloads
To learn more about Strength Matters and our high-performance training system, download your FREE copy of The Strength Matters System of Athletic Development. Get it at - www.strengthmatters.com/system

Capitole

1. How to Market Your Online Fitness Business in 2024 (00:00:00)

2. Blog Creation Essentials (00:01:22)

3. Mastering Local SEO (00:03:32)

4. Social Media Strategy Simplified (00:06:02)

5. Leveraging Customer Testimonials (00:08:25)

6. Kickstarting a Referral Program (00:10:50)