Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
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Content provided by Dana Malstaff. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dana Malstaff or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
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User Generated Content Marketing Trends for 2025 with Shannon McKinstrie
MP4•Pagina episodului
Manage episode 456398798 series 179379
Content provided by Dana Malstaff. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dana Malstaff or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
Is your content feeling stale? Wondering what’s working in marketing right now? In this episode of the Boss Mom Podcast, Dana sits down with Shannon McKinstrie, an expert social media strategist, to talk about the shift in marketing trends, why user-generated content is crushing it, and how personal storytelling can help your brand connect and convert. They dive deep into:
…
continue reading
- Why high-ticket programs are declining and smaller solutions are thriving.
- How to leverage user-generated content marketing to build trust.
- Why people are taking longer to buy and how to nurture your audience effectively.
- Simple content strategies you can implement right now to grow your social presence organically.
- Why polished, high-end content isn’t connecting anymore.
- How user-generated content marketing brings trust and relatability.
- The power of POV-style storytelling and personal experiences.
- Why specificity in your messaging is key to attracting your audience.
- The “Age of Sleuthing” and why the buying process is now a long game.
- Instagram: @ShannonMcKinstrie
- LinkedIn: Shannon McKinstrie
- TikTok: @ShannonMcKinstrie
- Reels Lab: Learn More Here
- Reels Lab: Shannon’s go-to program for creating scroll-stopping Instagram Reels that actually work.
683 episoade
MP4•Pagina episodului
Manage episode 456398798 series 179379
Content provided by Dana Malstaff. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dana Malstaff or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
Is your content feeling stale? Wondering what’s working in marketing right now? In this episode of the Boss Mom Podcast, Dana sits down with Shannon McKinstrie, an expert social media strategist, to talk about the shift in marketing trends, why user-generated content is crushing it, and how personal storytelling can help your brand connect and convert. They dive deep into:
…
continue reading
- Why high-ticket programs are declining and smaller solutions are thriving.
- How to leverage user-generated content marketing to build trust.
- Why people are taking longer to buy and how to nurture your audience effectively.
- Simple content strategies you can implement right now to grow your social presence organically.
- Why polished, high-end content isn’t connecting anymore.
- How user-generated content marketing brings trust and relatability.
- The power of POV-style storytelling and personal experiences.
- Why specificity in your messaging is key to attracting your audience.
- The “Age of Sleuthing” and why the buying process is now a long game.
- Instagram: @ShannonMcKinstrie
- LinkedIn: Shannon McKinstrie
- TikTok: @ShannonMcKinstrie
- Reels Lab: Learn More Here
- Reels Lab: Shannon’s go-to program for creating scroll-stopping Instagram Reels that actually work.
683 episoade
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