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What’s in your Soho bag? Unpacking the role of collaboration in circular product design

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Content provided by Pippa Shawley and Ellen MacArthur Foundation. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Pippa Shawley and Ellen MacArthur Foundation or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

In this episode of The Circular Economy Show, we uncover the power of collaboration in scaling the design of products that are fit for a circular economy. Host Pippa Shawley is joined by Megan Dawson-Elli, Product Sustainability Manager at Tapestry, and Steven Bethell, Co-founder of Bank and Vogue, to discuss their groundbreaking partnership that led to the creation of Coach’s sellout Soho bag. Learn how post-consumer denim, innovative design, and a shared vision resulted in a beautiful product and a life-cycle assessment showing that the repurposed denim had up to a 95% reduction in water usage and up to 80% less carbon emissions than conventional first use denim. Tune in to find out how circular design is fundamental to both circularity and commercial success.

Learn more about Tapestry and Bank & Vogue.

If you enjoyed this episode, please leave us a review or a comment on Spotify or YouTube. Your support helps us to spread the word about the circular economy.

  continue reading

178 episoade

Artwork
iconDistribuie
 
Manage episode 442931506 series 2634490
Content provided by Pippa Shawley and Ellen MacArthur Foundation. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Pippa Shawley and Ellen MacArthur Foundation or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

In this episode of The Circular Economy Show, we uncover the power of collaboration in scaling the design of products that are fit for a circular economy. Host Pippa Shawley is joined by Megan Dawson-Elli, Product Sustainability Manager at Tapestry, and Steven Bethell, Co-founder of Bank and Vogue, to discuss their groundbreaking partnership that led to the creation of Coach’s sellout Soho bag. Learn how post-consumer denim, innovative design, and a shared vision resulted in a beautiful product and a life-cycle assessment showing that the repurposed denim had up to a 95% reduction in water usage and up to 80% less carbon emissions than conventional first use denim. Tune in to find out how circular design is fundamental to both circularity and commercial success.

Learn more about Tapestry and Bank & Vogue.

If you enjoyed this episode, please leave us a review or a comment on Spotify or YouTube. Your support helps us to spread the word about the circular economy.

  continue reading

178 episoade

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