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Ecommerce experiments: Why, How and what to avoid | Oliver Palmer & Yaron Been

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Manage episode 331474765 series 3258221
Content provided by Yaron Been. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Yaron Been or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
Oliver Palmer, is an Experimentation Practitioner and a Conversion Rate Optimisation Consultant. He works with organizations to demystify experimentation and marketing technology and create better, more profitable digital products that customers love.Topics Covered: -Why you probably shouldn’t A/B test -User research done right

-What is a bad way to prioritize A/B tests and why you SHOULD use it

-How to build an expermination culture

and much more…

For more info:

https://www.oliverpalmer.com/

**Check out the EcomXFactor Youtube Channel:https://tinyurl.com/EcomXFactor-YT Check out the EcomXFactor Facebook group:https://www.facebook.com/groups/EcomXFactor * If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes?It takes less than 60 seconds, and it really makes a difference

  continue reading

100 episoade

Artwork
iconDistribuie
 
Manage episode 331474765 series 3258221
Content provided by Yaron Been. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Yaron Been or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.
Oliver Palmer, is an Experimentation Practitioner and a Conversion Rate Optimisation Consultant. He works with organizations to demystify experimentation and marketing technology and create better, more profitable digital products that customers love.Topics Covered: -Why you probably shouldn’t A/B test -User research done right

-What is a bad way to prioritize A/B tests and why you SHOULD use it

-How to build an expermination culture

and much more…

For more info:

https://www.oliverpalmer.com/

**Check out the EcomXFactor Youtube Channel:https://tinyurl.com/EcomXFactor-YT Check out the EcomXFactor Facebook group:https://www.facebook.com/groups/EcomXFactor * If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes?It takes less than 60 seconds, and it really makes a difference

  continue reading

100 episoade

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