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Nicole DiMarco with All About The Freeze

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Content provided by David Crabill. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by David Crabill or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

Nicole DiMarco of West Deptford, NJ sells freeze dried candy with her cottage food business, All About The Freeze.

Nicole’s entry point into the cottage food world was quite different than most. Many entrepreneurs convert a longtime hobby into a business, but Nicole decided to start a freeze dried candy business before she had any actual experience making freeze dried candy.

However, Nicole did have quite a lot of experience in sales, retail, and social media, and those skills have helped her build a very successful cottage food business in less than one year!

What You’ll Learn

  • How to free your time without sacrificing financial stability
  • The importance of adapting to changes in social media algorithms
  • How to effectively utilize Facebook and Instagram to grow your business presence
  • Why consistency is crucial on social media platforms
  • How to strike a balance between professionalism and personal brand authenticity
  • How to overcome challenges posed by restrictive cottage food laws
  • Why you must differentiate your products in a saturated market
  • The essential steps to take when pivoting your business
  • How to engage social media followers and convert them into customers
  • How to plan and prepare for high-volume sales at festivals and markets
  • The pros and cons of in-person selling versus online selling

Resources

All About The Freeze (Facebook | Instagram | Tiktok)

Carmen DiMarco comedy page

New Jersey Cottage Food Law

Free Tutorial: Intro To Email Marketing

Are you building an email list for your business yet? If not, you really should be collecting customers’ email addresses and emailing them on a regular basis. Even these days, email continues to be better than social media for generating consistent sales, and the best part is that you own it. Once you build an email list, nobody can take it away from you.

I created this free tutorial that will walk you through the essentials of using ConvertKit to build an email list and get more followers!


Get full show notes and transcript here: https://forrager.com/podcast/125

  continue reading

130 episoade

Artwork
iconDistribuie
 

Fetch error

Hmmm there seems to be a problem fetching this series right now. Last successful fetch was on December 22, 2024 11:04 (2d ago)

What now? This series will be checked again in the next hour. If you believe it should be working, please verify the publisher's feed link below is valid and includes actual episode links. You can contact support to request the feed be immediately fetched.

Manage episode 444176372 series 2928125
Content provided by David Crabill. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by David Crabill or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ro.player.fm/legal.

Nicole DiMarco of West Deptford, NJ sells freeze dried candy with her cottage food business, All About The Freeze.

Nicole’s entry point into the cottage food world was quite different than most. Many entrepreneurs convert a longtime hobby into a business, but Nicole decided to start a freeze dried candy business before she had any actual experience making freeze dried candy.

However, Nicole did have quite a lot of experience in sales, retail, and social media, and those skills have helped her build a very successful cottage food business in less than one year!

What You’ll Learn

  • How to free your time without sacrificing financial stability
  • The importance of adapting to changes in social media algorithms
  • How to effectively utilize Facebook and Instagram to grow your business presence
  • Why consistency is crucial on social media platforms
  • How to strike a balance between professionalism and personal brand authenticity
  • How to overcome challenges posed by restrictive cottage food laws
  • Why you must differentiate your products in a saturated market
  • The essential steps to take when pivoting your business
  • How to engage social media followers and convert them into customers
  • How to plan and prepare for high-volume sales at festivals and markets
  • The pros and cons of in-person selling versus online selling

Resources

All About The Freeze (Facebook | Instagram | Tiktok)

Carmen DiMarco comedy page

New Jersey Cottage Food Law

Free Tutorial: Intro To Email Marketing

Are you building an email list for your business yet? If not, you really should be collecting customers’ email addresses and emailing them on a regular basis. Even these days, email continues to be better than social media for generating consistent sales, and the best part is that you own it. Once you build an email list, nobody can take it away from you.

I created this free tutorial that will walk you through the essentials of using ConvertKit to build an email list and get more followers!


Get full show notes and transcript here: https://forrager.com/podcast/125

  continue reading

130 episoade

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