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Episode 33 - Everything Snapchat
Manage episode 211573338 series 2386725
Today on The Marketing Podcast, Heather Watson and Brendan Quigley are talking about Snapchat News.
First, DJ Khaled gets in a bit of hot water after some of his sponsored posts aren’t disclosed as such and his lifestyle snaps are questionable. Heather and Brendan talk about the importance of disclosing and targeting ads at their intended audience.
Snapchat is testing e-commerce and shoppable posts. This is a new feature that will open up another sales channel for businesses worth keeping an eye on.
Group video chat is now a thing in Snapchat. Heather and Brendan talk about how people are using the tool.
After sustaining big losses on Snaps Spectacles product, they’ve decided to re-launch it. Making Heather and Brendan wonder… why?
Links:
Favourite Things: Google Analytics
Thanks for Listening!
To share your thoughts:
Join the conversation on Facebook
To help out the show:
- Leave an honest review on iTunes or in the Google Play. Your ratings and reviews really help and I read each one. Subscribe on iTunes or Google Play.
The Marketing Podcast is brought to you by acorn30 and NeighbourhoodDomains.com
72 episoade
Manage episode 211573338 series 2386725
Today on The Marketing Podcast, Heather Watson and Brendan Quigley are talking about Snapchat News.
First, DJ Khaled gets in a bit of hot water after some of his sponsored posts aren’t disclosed as such and his lifestyle snaps are questionable. Heather and Brendan talk about the importance of disclosing and targeting ads at their intended audience.
Snapchat is testing e-commerce and shoppable posts. This is a new feature that will open up another sales channel for businesses worth keeping an eye on.
Group video chat is now a thing in Snapchat. Heather and Brendan talk about how people are using the tool.
After sustaining big losses on Snaps Spectacles product, they’ve decided to re-launch it. Making Heather and Brendan wonder… why?
Links:
Favourite Things: Google Analytics
Thanks for Listening!
To share your thoughts:
Join the conversation on Facebook
To help out the show:
- Leave an honest review on iTunes or in the Google Play. Your ratings and reviews really help and I read each one. Subscribe on iTunes or Google Play.
The Marketing Podcast is brought to you by acorn30 and NeighbourhoodDomains.com
72 episoade
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