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Transforming Word of Mouth into Business Growth
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Harnessing the Power of Word of Mouth for Business Growth
In this episode of the Quality of Life podcast, host Erin Olson guides listeners through the art of leveraging word-of-mouth to gain repeat customers. Erin shares practical advice on how excellent customer service, timely follow-ups, and personal touches like handwritten notes can turn even the most dissatisfied customers into raving fans. Real-life examples from Erin's own business experiences illustrate the importance of positive customer interactions. The episode wraps up with tips on creating effective referral programs and warnings about the pitfalls of easily-abused coupon codes. Listeners are encouraged to consider these strategies as cost-effective ways to boost their business.
00:00 Welcome to the Quality of Life Podcast
00:31 The Power of Word of Mouth
01:59 Turning Negative Feedback into Positive Outcomes
05:22 Creating an Excellent Customer Experience
07:21 The Importance of Follow-Ups
09:04 Getting More Reviews and Referrals
10:26 Referral Programs and Their Benefits
14:04 Conclusion and Final Thoughts
Thanks for listening! I'm glad you're here.
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See ya next week!
Erin
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